About Laurie
French
Native or bilingual
English
Fluent
Spanish
Conversational
Italian
Basic
Experience
- Plan CashB2B Marketing & Sales LeadMay 2023 - Today (3 years and 1 month)Paris, FrancePlan Cash is the financial education solution to teach women how to manage their money and invest. With a community of over 80,000 people, a newsletter followed by 25,000 subscribers, and 7,500 women trained since its creation in 2022, Plan Cash is the leading financial education platform for women in France. Discover our corporate offers to: Raise awareness among your teams about gender economic and financial inequalities Reduce financial stress for your employees Train your staff in better financial management and help them make lasting changes in their habits ➡️ https://plancash.fr/corporate
- Shake CollectiveFreelance Marketing & CommunicationJanuary 2023 - Today (3 years and 5 months)Marketing, Growth, and Communication missions for impact-driven companies, primarily in the fashion, lifestyle, or tech ecosystem ️️ Marketing & Growth Strategy: lead generation, automation, nurturing campaign creation, event organization Communication: content creation for social media and blogs, websites, community building Branding: brand platform development, storytelling, positioning I am also a member of Shake Collective, a collective of freelancers specializing in supporting positive impact companies. We are about ten independent digital experts, spread across France and even Europe (Lille, Bordeaux, Toulouse, Paris, Lyon, London, Amsterdam). Our mission: a shared desire to grow committed projects AND limit our impact through our actions. We undertake short-term, long-term missions, or training. Depending on the projects, we can assemble a team with members of the collective.
- ORRACo-founder & Chief Executive OfficerJune 2021 - May 2023 (1 year and 11 months)Paris, FranceORRA: the first marketplace that supported independent retailers in introducing and managing a second-hand fashion offering, by connecting them with professional vintage clothing sellers.
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Education
- Specialized Master in Innovation and EntrepreneurshipESCP2021
- Master in MarketingESSCA2018