Freelancer profile translated to English.
Back to original languageAbout Laurie
I support brands in their digital communication and online customer relations, with an approach that is creative, organized, and human.
My goal: to help you build a clearer, more coherent, and more engaging presence on social media, while improving the quality of exchanges with your audience and clients.
I can help with several aspects:
- Creation and writing of content for Instagram, TikTok, or LinkedIn: posts, stories, reels, visuals, and texts
- Management of the editorial calendar and scheduling of publications
- Community management: responding to messages, moderation, engagement, and follow-up of exchanges
- Digital customer relations: responding to requests, remote support, personalized follow-up
- Implementation of community activations: contests, polls, UGC, interactions
- Performance tracking: engagement, reach, clicks, user feedback, and quality of exchanges
I have a particular affinity for the beauty, wellness, lifestyle, sports, and nutrition sectors, where trust, listening, and relationship quality are essential.
I work with clear, benevolent, and professional communication, always adapted to the brand image and tone of each client.
If you are looking for someone to help you structure your online presence, manage your community, or carefully handle your client interactions, I would be delighted to chat with you.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- FreelanceSocial Media & Digital Client RelationsFebruary 2024 - Today (2 years and 4 months)France
- Creation and writing of content for social media: posts, stories, reels, visuals, and texts
- Management of the editorial calendar and scheduling of publications
- Community management: responding to messages, moderation, engagement, and follow-up of exchanges
- Remote customer support: clear, personalized, and benevolent communication
- Managing multiple exchanges simultaneously with organization and responsiveness
- Implementation of activations: contests, polls, UGC, and community interactions
- Performance tracking: engagement, reach, clicks, user feedback, and quality of exchanges
- Use of digital tools: Meta Business Suite, Canva, Google Drive, WhatsApp, and online platforms
- BKINDCosmetic AdvisorNovember 2023 - February 2024 (3 months)Montreal, QC, CanadaPersonalized advice for clients, product promotion, and support throughout the purchasing journey. Monitoring industry trends, participating in sales objectives, and contributing to customer loyalty through a quality experience, tailored recommendations, and careful customer relations.
- SUP MontréalE-commerce Advisor and SpecialistJune 2023 - October 2023 (4 months)Montreal, QC, CanadaDaily management of the Shopify store: product updates, stock monitoring, and user experience optimization to streamline the purchasing process. Creation of marketing content, management of Meta Ads campaigns, and social media engagement to enhance brand visibility. Customer relationship monitoring and implementation of continuous improvement actions to support conversion and site performance.
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Education
- BTS Management of Commercial UnitsFormadklé2020BTS management des unités commerciales
- Baccalaureate, Aesthetician / Beautician and Skin SpecialistEFCE2017Baccalauréat, Esthéticienne / esthéticien et spécialiste de la peau