Freelancer profile translated to English.
Back to original languageAbout Laurie
I am Laurie, a digital marketing consultant at MUXi Consulting. I help startups, SMEs, and entrepreneurs strengthen their online presence and transform their visibility into concrete results.
With nearly 10 years of experience in digital strategy, SEO, and website creation (Webflow & Shopify), I combine creativity with a data-driven approach to:
- Design or redesign high-performing showcase and e-commerce sites
- Define 360° digital strategies (SEO, content, social media, Ads campaigns)
- Reposition brands and modernize their visual identity
- Create engaging content (blogs, newsletters, automations)
👉My goal:to help you stand out with a clear strategy, a strong image, and digital tools tailored to your ambition.
French
Native or bilingual
English
Native or bilingual
Can work on-site
Bréda (up to 50km)
Experience
- MUXi ConsultingDigital Marketing Consultant & Webflow Website DesignerDIGITAL AND ITMay 2021 - Today (5 years and 1 month)Bréda, NetherlandsMUXi Consulting consultant, a digital agency specializing in Webflow website creation and marketing optimization.
- Creation & optimization of websites & e-commerce (Webflow, Shopify).
- Definition of 360° digital strategies (SEO, SEA, social media).
- Brand repositioning and visual identity redesign.
- Content creation (blogs, social media, newsletters).
- Support for entrepreneurs and SMEs in France, Belgium & the Netherlands
- LumissolyCEO - FounderINTERNET OF THINGS (IOT)August 2023 - Today (2 years and 10 months)Châteauroux, FranceCEO and founder of Lumissoly, the first connected jewelry house.
- Creation of an innovative product (NFC + blockchain).
- Design and complete management of the e-commerce site (Webflow & Shopify).
- Development of brand identity and digital design.
- Content production (SEO, storytelling, social media).
- Management of marketing strategy and business development.
- SThreeMarketing Executive FranceHUMAN RESOURCESFebruary 2020 - February 2022 (2 years)Amsterdam, NetherlandsSThree is one of the pioneers in France in the representation of Independent Consultants / Freelancers specialized in the STEM industry. The core of our business purpose is to connect skilled people and organizations for permanent roles and project staffing to build the future, in more than 20 countries.My responsibilities are to turn on the light on the expertise of each of the 4 brands part of SThree Group (Progressive Recruitment, Real, Huxley and Computer Futures) to grow our business opportunities.To make this possible, my main activities are:- Website optimization- Social Media strategy and management- Content creation- Launch and monitor campaigns- Design of visual materials for internal and external use- Event planning and management- Stakeholder communication- Analyse and report metrics
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Education
- Master in Luxury Marketing & Brand ManagementEIML Paris2017The main knowledge that this training delivered to me and that I still use today are those around brand identity and value creation with codes and requirements specific to the luxury market. This training was also very enriching in terms of learning and practical cases around Marketing (strategic and operational) and 360° communication. Brand Identity, Marketing, Communication, Product Management, Storytelling, Advertising, Sales Forecast ...
- Certification in UX and UI designThe Interaction Design Foundation2019This training allows me to be trained and to practice on practical cases on the following subjects - Design Thinking - User Experience - User Research - HCI (human-computer interaction) - UI - Emotional Design
Certifications
- Design ThinkingThe Interaction Design Foundation2019
- User ExperienceThe Interaction Design Foundation2020