Freelancer profile translated to English.
Back to original languageAbout Laurie
I support healthcare stakeholders in their marketing strategies for various product types (medicines, medical devices, food supplements). With a scientific & marketing background, I complemented my allopathic approach with Naturopathic training to better adapt B2B and B2C communication. Examples of contributions: launch plan, product development, market access, promotional materials, training tools, etc.
French
Native or bilingual
Can work on-site
Paris (up to 50km), Aix-en-Provence (up to 50km), Montpellier (up to 50km), Toulouse (up to 50km), Bordeaux (up to 50km)
Experience
- NlabMarketing & Product Development ManagerHEALTH AND WELLNESSMarch 2025 - Today (1 year and 3 months)1. Marketing & product strategy2. Product development (new products, reformulations, packaging, ranges).3. Launches & activation4. Analysis & monitoring
- LABORATOIRE TERRAVITABranding ManagerSeptember 2023 - February 2025 (1 year and 5 months)Food supplements Health & Sports Nutrition - Cosmetics1. Brand strategy2. Visual identity & content3. Customer experience & engagement4. Activation & communication5. Monitoring
- ONATERAB2B Marketing Manager - Natural Health ProductsSeptember 2022 - Today (3 years and 9 months)Aix-en-Provence, France
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Education
- Health Practitioner, NaturopathyHigher Institute of Naturopathy2022Praticienne de Santé, Naturopathie
- Specialized Master in Marketing, Management & CommunicationToulouse Business School2015Mastère Spécialisé Marketing, Management & Communication