LBFreelancer profile translated to English.
Back to original languageAbout Laurie
I help deeptech entrepreneurs accelerate and structure their sales funnels. With over 8 years of experience at the intersection of research, entrepreneurship, and strategic support, I focus on the critical early stages: need validation, offer structuring, acquisition strategy, early traction, and funding. Aware of the unique challenges related to long development cycles, technological complexity, and market uncertainty, I support deeptech project leaders with a tailor-made, impact-oriented, and scalable approach.
French
Native or bilingual
English
Fluent
Can work on-site
Lille (up to 50km)
Experience
- IndépendantGrowth Marketing DeeptechSeptember 2024 - Today (1 year and 9 months)Support for deeptech projects: market need validation, funding, customer acquisition & retention, product roadmap- Audit: Quickly diagnose or conduct in-depth analysis to identify growth opportunities and structure priority actions.- Minimum Viable Setup: Implement and optimize essential tools and setup to structure your funnel for rapid testing before investing.- Growth Missions: Unblock friction points and activate the most relevant levers for rapid scaling.
- La French Tech LilleProgram ManagerSeptember 2021 - July 2024 (2 years and 10 months)Lille, FranceLaunch of the French Tech Central program in the region on topics: Funding, International, Talents, Open-Innovation, R&D, Impact/Engagement Creation and implementation of the partnership offer: large accounts, public services, associations, schoolsProspecting, negotiation, closing, and drafting partner agreements (€5k to €20k/year/partner)Monitoring and operational management of partner actionsAnimation of the network of 40+ partnersDesign and implementation of the flagship venueEvent management for masterclasses and workshopsPromotion of the program to local stakeholdersManagement of the FT Tremplin funding and support program for entrepreneurs from disadvantaged backgroundsManagement of the programs: French Tech Rise Deeptech and Je Choisis La French TechCreation and implementation of the member acquisition strategy for companies:- Implementation of processes and tools for online membership and KPI monitoring- Optimization of online and offline communication channels- Creation of the member database and monitoring of startup indicators in Hauts-de-France Structuring of the showcase website and content strategy (newsletter, social media content, etc.)- Creation and management of events in partnership consortiums at the Hauts-de-France and France level (80+ partners)
- InriaDeeptech Startup Support ManagerRESEARCHOctober 2017 - September 2021 (3 years and 11 months)Lille, FranceCreation and implementation of the Lille startup support program: market exploration, need validation, offer structuring, acquisition strategy, early traction, and pre- and post-creation fundingCreation and implementation of partnerships related to the support programTalent detection (engineers, PhD students, researchers) and awareness of startup mindset and entrepreneurshipDetection of innovation opportunities within research teams (technology push and market pull)Design of new workshop formats, creativity gamesFacilitation of ideation workshops, focus groups with various stakeholdersCreation and management of hackAtech, an open innovation program to identify and support the emergence of new startup projectsPreparation of funding applications (€1.5M to implement the hackAtech approach across 9 research centers in France)Technology marketing and innovation (popularization, scientific content marketing)Co-management of social networks and communication actionsManagement of ecosystem partnerships: incubators, large corporations, startups in the region
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Education
- Growth x AI Training - Digital Product ActivationMaria Schools2025Formation Growth x IA - Activation de produit digital
- Join Lion Training - Startup CultureMaria Schools2019Formation Join Lion - culture startup