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Laurianne C.LC

Laurianne C.

Business Development and Commercial Strategy

€778/day
8 projects
Paris 16e Arrondissement, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laurianne

With 20 years of professional experience, I have evolved in various departments: sales, marketing, offering, sales development, IT projects. This allows me to be a true jack-of-all-trades today.
My main strengths are my ability to quickly understand, analyze, and propose action plans to then implement them. Whether organizational or operational, I have often taken on challenges where everything had to be built or rebuilt.
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris 16e Arrondissement (up to 50km)

Experience

  • Carrefour MARKETING
    Malt logoOn Malt
    E-Collaborator
    February 2024 - October 2024 (7 months)
    Paris, France
    Analysis of performance and implementation of improvement levers for suppliers on Carrefour e-commerce: Publishability, product enrichment, publication, stock-out monitoring, merchandising improvements, promotion monitoring, sales monitoring, market share, quantities sold, traffic, customer profile...
    Being the daily contact for suppliers in my portfolio (Procter & Gamble, SC Johnson, Ekaterra, Estandon, Brasserie Goudale), leading recurring meetings on their KPI monitoring.
    E-commerce Business plan Commercial Strategy Data Analytics Data Analysis KPI Power Query
  • Carrefour
    E-collaborator
    E-COMMERCE
    February 2024 - Today (2 years and 4 months)
    Paris, France
    Preferred contact for suppliers who have subscribed to the "e-collaboration" service
    Performance analysis and KPI monitoring
    Implementation and monitoring of actions and levers aimed at increasing the visibility and turnover of suppliers in my portfolio.
    Training suppliers on Carrefour tools and processes.
    Writing processes as part of continuous improvement.
    Sales Promotion Marketing KPI Monitoring Data Analysis Business analysis Reeport QlickView E-commerce meeting Project Management Customer Follow-up
  • Carrefour
    Manager of the Drinks E-commerce Offering
    E-COMMERCE
    November 2022 - December 2023 (1 year and 2 months)
    Massy, France
    In charge of the assortment and business performance of the Drinks offering on Carrefour.fr
    Data Analysis Market Research E-commerce Business analysis KPI Performance Indicators

Reviews

4.5

Out of 2 ratings

S

Severine

Carrefour MARKETING

Reviewed on 3/3/2022

Laurianne performed a maternity leave cover in a complex managerial context. She took charge of the team with managerial courage and brought method and routines to control execution. She streamlined the offering management processes, resolved numerous supply and publication dysfunctions, and positively evolved the assortments of the services under her charge. Very strong commitment and resilience, managerial maturity, method, and analysis are her strengths.
S

Sophie

Carrefour MARKETING

Reviewed on 6/5/2024

Recommendations

CM
RF
SG
Carina Mota and 2 other people have recommended Laurianne

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Education

  • Master's in Management Sciences
    Sorbonne
    2000

Skill set (30)

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