Laurent Van Ausloos

I am a Senior Brand & Content Designer, based in Brussels, and I help founders, solopreneurs, and small teams clarify their brand and produce materials that truly serve the business, not the ego.

For over 10 years, I've worked across production, design, and marketing, which allows me today to connect strategy, visual identity, and content without wasting time on unnecessary back-and-forth.

On Malt, I mainly work on three types of projects:

Branding: Brand platform, messaging, tone of voice, visual direction, actionable guidelines.

Design & Web: Visual identities, logos, graphic systems, landing pages, and conversion-oriented websites.

Brand Content: Campaigns, social media, emails, brand narrative, and long or short-form content aligned with your objectives.

My way of working is simple and direct:

We start with a short call to understand your offering, your clients, and what you concretely aim to achieve.

I send you a clear proposal: scope, steps, deadlines, fixed price, and precisely defined deliverables.

We move forward in sprints, with regular check-ins, until the delivery of ready-to-use and documented materials.

I mainly work with startups, SMEs, and freelancers who want a clear brand, solid content, and polished design, without the agency process or a dedicated internal team.

At the end of the project, you'll have clear, reusable foundations that are easy to manage internally, without depending on a freelancer for every minor modification.

Available for remote missions (FR/EN), for one-off projects or more regular support for your marketing team.