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Laurent Chupin MaigretLC

Laurent Chupin Maigret

Communication, PR, Event Consultant

€600/day
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laurent

With excellent interpersonal skills, strong organizational rigor, and the ability to manage exciting projects, I am proactive, initiative-driven, and creative, knowing how to manage priorities and an intense workload. I enjoy the diversity that freelance assignments offer.

My expertise includes:
**Strategic Public Relations Development**: I have successfully created and executed comprehensive public relations strategies that increased brand visibility and supported organizations' business objectives. For each campaign, I ensured alignment with overall marketing goals while measuring success through meaningful indicators.
**Media Relations and Content Creation**: Writing press releases and other communication materials. My writing skills are complemented by my ability to build lasting relationships with journalists and media contacts.
**Event Management**: I have organized numerous successful press conferences and product launches, managing all aspects from conception to execution. These events consistently generated positive coverage and strengthened stakeholder relationships.

Key Achievements
Press relations for campaigns Pepe Jeans x Lila Moss, Nicola Peltz & Brooklyn Beckham, Hackett x Jenson Button, Matthew Goode, 50th Anniversary Balmain Hair
Project manager for the ST Dupont 150th anniversary at the Hôtel de Crillon
Media management for Maison Chaumet's "Journées Particulières", "Burberry store opening on Faubourg St Honoré
"Fashion shows by JP Gaultier, Chloé, Kenzo, Isabel Marant…"
Launch of the eco-responsible concept Vinci immobilier (Economic Press)
Organization of press trips for the Kering Group in Italy
Maisons du Monde Foundation (CSR)
Launch of Brad Pitt's cosmetic line "Beau Domaine Skincare" at Printemps' dome
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Native or bilingual

Can work on-site
Paris (up to 50km), Nantes (up to 10km), La Baule-Escoublac (up to 10km)

Experience

  • Consultant
    PR & Event Manager
    January 2014 - Today (12 years and 7 months)
    Paris, France
    Managed a portfolio of international brands (Pepe Jeans, Hackett, Façonnable, Rossignol, Jean-Paul Gaultier, Boggi Milano, Maisons du Monde, Vinci...)
    Developed and implemented PR & influence strategies (+35% media coverage)
    Designed and organized exclusive events for prestigious Houses
    Designed and executed advertising campaigns (+50% press coverage)
    Developed social engagement (+40% via influencer campaigns)
    Organized and managed press trips, press conferences, product launches
  • Association Les Sapins de Noël des Créateurs
    Event Manager
    LUXURY GOODS
    January 2007 - January 2014 (7 years)
    Paris, France
    International exhibition in Paris, Event bringing together the biggest Fashion, Luxury, and Design Houses, such as Chanel, Dior, Louis Vuitton, Gucci, Zaha Hadid, Andrée Putman, Norman Foster… (50,000 visitors)
    Budget, scenography, and production: managed a budget of €500K, designed the decor, supervised and managed a team of 15 people
    Exhibitor, VIP, and protocol management: coordinated 80 Designers and Luxury Houses,
    designed and followed over 3,000 invitations for the opening evening
    Sponsor research: secured partnerships with Evian, Mercedes, L’Oréal, Ladurée,
    Ministry of Culture, representing a financial and logistical contribution equal to the total amount of the event
    Press relations: media coverage on TV5Monde, TF1, France 2, Vogue, Le Figaro, Elle, BFMTV
    Organized a press conference with over 50 journalists
    Audiovisual production: produced and broadcast a TV program dedicated to the event on TV5Monde (estimated audience of 55 million households)
    General organization and charity auction: raised over €250K for the Carla Bruni-Sarkozy Foundation, Solidarité enfants sida.
  • Hotel 4 * Camper
    Group & Events Manager
    HOSPITALITY
    January 2005 - January 2007 (2 years)
    Barcelona, Spain
    Privatization and rental of hotel spaces: managed over 150 events per year, including seminars, weddings, and private receptions
    Implemented brand standards for the events and F&B department, ensuring customer satisfaction above 95%
    Supervised and managed teams of 6 to 20 people, optimizing performance and service coordination
    Client relations and customer experience: managed a portfolio of over 150 annual clients, with a 40% loyalty rate, (+25% positive reviews on TripAdvisor)
    Budget management and revenue optimization: increased event revenue by 20% in two years

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Education

  • Community Manager
    CFPJ
    Community manager
  • Communication and Public Relations
    Ecole des Cadres

Skill set

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