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Laurence MaréchalLM

Laurence Maréchal

Freelance SEO / GEO, AEO | SEO, GEO Audits

€550/day
2 projects
Paris, FR
8-15 years
SEO Content Audit
Content Strategy
Keyword Strategy
WordPress SEO
Shopify SEO

Average response time: 1 hour

Freelancer profile translated to English.
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About Laurence

SEO / GEO Strategy & Event and Original Product Expertise: Content Strategy & Semantics (Keywords, Cocon)

I make your website visible on search engines (SEO) and AI.

SEO|GEO Expertfor blogs and e-commerce on WordPress, Shopify, Wix

*Tools*: screaming frog, Haloscan, semrush, ahref, thit-seo, textfocus, serpmantics



**Technical SEO Audit**: analysis of robots.txt, speed, UX, indexing, pagination, markup, images, structured data, etc. I provide you with a detailed audit of your pages, a concise presentation, and a list of recommendations ranked by priority.


SEO & GEO Content Strategyand keyword analysis: in-depth content audit, keyword study, semantic audit, strategic keyword research, competitive analysis, internal linking, cannibalization, branding analysis...

**SEO Content Optimization**: site structure, editorial calendar, existing text revision, anchors, new content, FAQ, search intent, semantic optimization, semantic cocoon.


My Experience

Home and Family: e-commerce, high-end gifts, pets, games and toys, learning, hobbies, food, jewelry, events

- 50 satisfied clients
- 1500 pages/articles in SEO writing
- 100 product categories/collections
- lesideesdusamedi: 40k-150k visitors/month, niche e-commerce: 80k visitors/month (2024)

My Strengths

➡️Field experience on my own sites
➡️Respect for deadlines
➡️ROI vision
➡️Committed
➡️Authentic and optimized content
➡️Jargon-free recommendations

Serious and professional, I respond quickly.

Available 3 days/week
Food and Beverage
Environmental and Sustainable Development
Leisure, Recreation, and Entertainment
E-commerce
Arts and Crafts

  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Coach business specialiseé en résilience
    SEO Coach
    HUMAN RESOURCES
    October 2025 - Today (10 months)
    SEO Workshop: SEO audit, on-page optimization, content optimization, keyword studies, keyword strategy.
    SEO Keywords SEO Audit SEO Strategy Keyword Strategy SEO Content Strategy
  • Yllar Montagne
    Freelance SEO
    ENTERTAINMENT AND LEISURE
    October 2025 - Today (10 months)
    SEO Content Strategy, on-page optimization, editorial calendar, content semantic optimization, blog post writing.
    SEO Writing On-Page Optimization Editorial Calendar Search Engine Optimization (SEO) Semantic SEO
  • Ecommerce jeu pour enfant
    Freelance SEO
    E-COMMERCE
    October 2025 - Today (10 months)
    Rethinking the SEO strategy: Shopify site technical audit, error correction, content audit, keyword study, optimization of existing content, internal linking.
    SEO Audit SEO Content Audit Search Engine Optimization (SEO) E-Commerce SEO On-Page Optimization
Check out Laurence's experience

Reviews

5.0

Out of 1 rating

M

Manon

l'imaginarium

Reviewed on 1/19/2025

I had the pleasure of working with Laurence and I am very satisfied with her service. She conducted a thorough analysis of my website, with clear and well-structured recommendations. During the in-person coaching, Laurence explained the necessary optimizations in a simple and practical way, while answering all my questions. Her expertise and personalized approach were very valuable. I highly recommend Laurence for her professionalism and the quality of her support.

Recommendations

VG
Emilie SerraltaES
Emmanuel BismuthEB
+1
Valery Goubet and 3 other people have recommended Laurence

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Education

  • Formaseo Level 2: E-commerce and SEO, with "Very Good" mention
    FormaSEO, Abondance
    2023
    Formation avancée au SEO spécifique pour les ecommerces. Optimisation des catégories produits et fiches produits, optimisation de l'utilisation du blog pour le ecommerce. Vente à l'international, gestion des produits épuisés et des soldes.
  • Specialized Master in Innovation and Technology Transfer
    Toulouse Business School
    1993
Check out Laurence's education

Certifications

Laurence's certifications are only visible to Malt Community members

Skill set

Search Engine Optimization (SEO)
Natural Referencing (SEO)
Editorial Strategy
Semantic Cocoon
Semantic Audit
Local Referencing
On-Page Optimization
SEO Strategy
Natural Referencing Consultant
E-Commerce SEO
SEO Netlinking
E-commerce SEO
SEO Keywords
SEO Writing
SEO
Keyword Study
Google My Business Profile
SEO Audit
Technical SEO Audit
SEO Web Writing
GEO

Categories