Laurence F.

I assist committed brands and companies in defining and deploying their communication strategy. My approach combines positioning consulting, art direction for content, and multi-channel production.

I intervene at every stage: strategic audits, web copywriting (articles, pages, press releases), social media management (Instagram, TikTok, LinkedIn…), creation of showcase websites, SEO optimization, and design of printed materials.

I also offer digital illustrations, integrated into editorial content, social media visuals, or print projects, to enhance your narrative and visual identity.

Within this bold lingerie brand, I managed global communication for the French and international markets (UK, Germany, USA). I structured and managed press relations, partnerships, and influencer collaborations, while developing a consistent digital presence on major social networks. I designed creative and viral e-marketing campaigns, and coordinated numerous editorial communication materials (brochures, press kits, newsletters). My role also included organizing high-visibility events in France and abroad (Paris, Berlin, New York).

I assist committed brands and companies in defining and deploying their communication strategy. My approach combines positioning consulting, art direction for content, and multi-channel production. I intervene at every stage: strategic audits, web copywriting (articles, pages, press releases), social media management (Instagram, TikTok, LinkedIn…), creation of showcase websites, SEO optimization, and design of printed materials. I also offer digital illustrations, integrated into editorial content, social media visuals, or print projects, to enhance the narrative and visual identity of brands.