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Laure GuiboraLG

Laure Guibora

Product Manager

€650/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laure

With a background in computer engineering, I have been involved in product development for 6 years as a Product Owner/Product Manager in various fields (energy, data, music). In my work, I remain resilient despite a changing context and I am attentive to best meet the needs of the product, users, and the team. I have managed teams of 5 to 7 people (developers, tech lead, Scrum Master, Growth Hacker, designers, and proxy PO) and always in agile contexts.

My specialties lie in discovering problems and finding solutions. In one of my recent experiences, I participated in clarifying the product organization of ENGIE Digital by proposing a unique template to represent the 9 Product Platforms internally. This experience also provided an opportunity to create a community of over 20 international ambassadors, representing key digital stakeholders from different Business Units, after assessing their need for community-based skill development. They now meet once a month to brainstorm on solving digital problems they may encounter.
  • French

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Crédit Agricole
    Product Owner
    BANKING AND INSURANCE
    November 2023 - Today (2 years and 7 months)
    Carisma offers corporate banking clients an innovative service highlighting their risks, the shortcomings of their current coverage, and the benefits of the coverage proposed by Assurances PACIFICA.
    The objective of this mission was to answer the questions: Why is the tool not used? How can user needs be met?
    Team: 1 Project Director, 1 Tech Lead, 1 Product Owner, 1 Designer

    Product Design
    - Definition of the discovery plan
    - Implementation of discovery (qualitative and quantitative research, workshops)
    - Synthesis of discovery

    Product Strategy
    - Organization and facilitation of workshops to redefine the vision and review the product strategy
    - Definition of KPIs

    Product Delivery
    Sprints were necessary to fix anomalies due to the upgrade to Angular15.
    - Define, prioritize, and write user stories
    - Manage the product backlog
    - Implementation and facilitation of agile ceremonies
    Product Discovery Product Strategy Product Delivery Design Research User Interview KPI Definition
  • SACEM
    Product Owner
    FILM AND AV
    October 2022 - July 2023 (8 months)
    Urights collects all data from digital service providers (Spotify, Netflix, Deezer, Disney+, etc.) from music or videos to identify works that can be claimed by SACEM. The objective is to calculate the rights to be distributed regardless of the origin of the works. Urights can process up to 80 million lines of rights per day and distributes several billion euros every quarter to rights holders.
    Team: 20 people (2 POs, PPO, Tech Lead, 2 testing teams, and 2 development teams)

    Definition and collection of user needs through workshops
    Define, prioritize, and write user stories
    Define, prioritize, and write test cases
    Acceptance testing of tables and data warehouses using SQL queries (DBeaver)
    Demystification of the business by creating functional documentation
    Support and skill development for the Proxy Product Owner
  • OAKLAND Group
    Product Manager
    EDUCATION AND E-LEARNING
    November 2021 - August 2022 (9 months)
    Paris, France
    Management of the ED Reddy product aimed at facilitating the course planning for grandes écoles, particularly in managing classroom availability.

    Product Strategy
    - Definition and presentation of ED Reddy's strategy to clients
    - Estimation of monthly and annual budget
    - Proposal and development of a new strategy

    Product Design
    - Definition of a User Research strategy
    - Creation and facilitation of user needs definition workshops
    - Conducting user interviews

    Product Organization
    - Initiating OKRs
    - Definition of profiles and team sourcing. Team: CEO, Chief Digital Officer, PM, 2 developers, Quality Analyst, Tech Lead

Recommendations

Jean LepeudryJL
RH
FU
Jean Lepeudry and 2 other people have recommended Laure

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Education

  • Master's degree, Digital Transformation & Cloud Services
    Efrei - General Engineering School in Computer Science and Digital Technologies
    2017
    Master's degree, Digital Transformation & Cloud Services
  • SPOC Handi Management
    Companieros
    2015
    SPOC Handi Management

Certifications

  • Certified Scrum Product Owner®
    Scrum Alliance
    2020

Skill set (21)

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