Freelancer profile translated to English.
Back to original languageAbout Laureen
Passionate about digital and expert in social media management, I help brands develop their notoriety, generate engagement, and boost their sales through a tailor-made strategy and impactful storytelling.
Social media management (content management, planning, performance analysis)
Authentic and engaging UGC content creation
Expertise in the beauty, cosmetics, and lifestyle sectors
Personal branding and storytelling strategies
Looking to optimize your social media presence or create content that truly captures your audience? Contact me and let's make your brand shine together!
French
Native or bilingual
Can work on-site
Paris (up to 20km), Bordeaux (up to 20km)
Experience
- LAU-SOCIALMEDIA MANAGER/CRÉATRICEUGCFreelanceSOCIAL NETWORKSSeptember 2025 - Today (9 months)As a freelance social media manager, I have supported various profiles and companies in developing their online presence through tailor-made content strategies.During this year, I had the opportunity to collaborate with:💪 A sports coach: management and optimization of their professional communication to strengthen their personal branding.⚽ A football consultant: creation of a coherent digital identity and development of their visibility on social media.🌿 An hypnotherapist: implementation of an educational and reassuring content strategy to attract new clients.🏠 A local construction company in Martinique (5 months): creation of local content adapted to the Caribbean market and highlighting the services offered.💬 An application dedicated to mental health: social media strategy focused on kindness and awareness.💄 A cosmetics brand: product promotion through visual campaigns and beauty education content.💻 Digital product creator: support in promoting and launching their online resources (guides, templates, e-books, etc.).
- Social Beauty Agency,Social Media ManagerFASHION AND COSMETICSSeptember 2022 - September 2024 (2 years)Paris, France
- Management of client accounts specializing in beauty and cosmetics: perfumes, skincare for black and mixed-race skin, niche brands.
- Creation of engaging content adapted to luxury, wellness, and cosmetic universes (posts, carousels, reels, stories).
- Development of tailor-made editorial strategies, aligned with business objectives and each brand's identity.
- Direct collaboration with founders and marketing teams to develop their brand image and strengthen their digital visibility.
- Development of engaged communities by highlighting brands' expertise, authenticity, and cultural values.
- Competitive and sectoral monitoring to identify beauty trends and propose creative and differentiating ideas.
- Management of influencer and UGC campaigns: identification of relevant influencers, collaboration tracking, performance analysis, and engagement amplification.
- Multi-client management with a high level of organization and adaptability in a demanding and growing environment.
Recommendations
Be the first to recommend Laureen
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master in Communication Strategy & Marketing, specializing in Social MediaSup de Pub Bordeaux2024Master Stratégie de communication & Marketing spécialité Social média
- General BaccalaureateUniversity of Bordeaux MontaigneBaccalauréat général