About Laureen
French
Native or bilingual
English
Fluent
Experience
- UnitexCommunication OfficerCIVIC AND SOCIAL ORGANIZATIONSAugust 2021 - Today (4 years and 10 months)UNITEX is the regional professional organization that federates and represents the companies of the textile industry. In order to promote the textile industry, I participate in several communication actions:- Project manager for the Textile Industry stand at the Mondial des métiers 2023 and 2024- Project manager for the digital communication of Silk in Lyon - Festival de la soie- Management of the employer brand communication French TEX- Communication officer for the brand Textil'IA- Project manager for the digital communication of the event Demain le textile - circular economy week- B2B and internal communication officer for Unitex
- JIMMY FAIRLYCustomer ServiceRETAIL (SMALL BUSINESS)March 2021 - August 2021 (4 months)Use appropriate tools to meet customer needs.Ensure the dissemination of necessary information to the various departments internally.
- 100BONCommunication ManagerFASHION AND COSMETICSFebruary 2017 - July 2018 (1 year and 6 months)Lyon, FranceBe involved in the creation of a brand and in all company processes (launch of a website, opening of the first store, etc.).- Community management- Partnership management (external and influencers)- Press relations- Website creation and management (Wordpress and Prestashop)- Web marketing (CMS, customer orders, CRM, emailing)- Referencing (SEO, Google Analytics)- Creation of communication materials (internal, B2B and B2C)- Coordination of editorial shoots- Supplier sourcing- Monitoring
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Education
- Bachelor in Fashion and Luxury MarketingSupdemod2015
- Master in Communication and Brand StrategyUniversité Lumière Lyon 22018