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Laureen GoumonLG

Laureen Goumon

Social Media Manager | Communication Consultant

€450/day
Tours, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laureen

WHO AM I?☀

đŸ‘©â€đŸ’» My name is Laureen
💛 Consultant in network strategy & content organization
🔙 Before that, I supported +25 clients (restaurants, franchises, real estate, yoga, automotive...) as a Community Manager and Social Media Manager
📅 Today, I help solopreneurs build clear, structured communication that is true to their way of working, through a tailor-made approach combining strategy, Notion, AI... and, if you wish, taking into account your natural working style.

WHY HIRE ME?

Because you want effective communication without getting exhausted, and above all, communication that reflects you.

I help you to:
➖ clarify your positioning and your messages,
➖ structure your presence on social networks,
➖ create a simple system to stop posting on impulse,
➖ save time thanks to Notion and AI,
➖ establish a strategy that you can maintain, even with a busy schedule.

MY SERVICES:

SUNRISE - 3 MONTH COACHING đŸ€
12 video calls + regular exchanges

➖ Complete audit
➖ Competitive analysis
➖ Objective setting
➖ Targeting, persona, positioning
➖ Personalized editorial line
➖ Setup of an organized Notion space
➖ Personalized AI prompts
➖ Adjustments according to your natural working style and creation rhythm

VISUAL CREATION 🎹

(Choose one):
➖ Instagram template pack
➖ Facebook template pack
➖ LinkedIn post template pack
➖ LinkedIn optimization pack
➖ LinkedIn + Facebook banner pack
+ additional pack creation at a discount.

TO GO FURTHER: SOCIAL ADS CAMPAIGN 📈

➖ Creation of an advertising strategy
➖ Campaign setup (targets, duration, budget, objective...)
➖ Campaign monitoring and optimization
➖ Campaign analysis
➖ Detailed report

NEED MY SERVICES?
Write to me 💬
  • French

    Native or bilingual

Can work on-site
Tours (up to 30km)

Experience

  • Com'Lauw
    Consultant in network strategy & content organization
    September 2025 - Today (11 months)
    1:1 strategic support for solopreneurs
    3 months to clarify, structure, and make your communication autonomous.

    I help solopreneurs structure their communication so it becomes clear, fluid, and sustainable, without depending on a Community Manager.

    Each coaching program lasts 3 months, with 12 personalized video calls and asynchronous follow-up between sessions.

    🗓 Month 1 — Laying the Foundation
    Objective: clarify the strategy and create the visual base
    By the end of the 1st month: you will have a clear vision of your communication and a solid strategic framework.

    đŸ’» Month 2 — Structuring & Creating
    Objective: move to practice and build the systems
    By the end of the 2nd month: you will have an operational system and will be posting regularly, without overload.

    đŸ”„ Month 3 — Autonomy & Optimization
    Objective: consolidate and make the strategy sustainable
    By the end of the 3rd month: you will become autonomous, structured, and confident in your communication.
    Communication Strategy Notion Notion Template Social Media Visuals Active Listening
  • Com'Lauw
    Social Media Manager
    SOCIAL NETWORKS
    December 2023 - Today (2 years and 7 months)
    Tours, France
    SOCIAL MEDIA STRATEGY 🧠

    ➖ Audit of existing social networks
    ➖ Benchmark of three competitors
    ➖ Objective setting
    ➖ Targeting and persona
    ➖ Platform selection
    ➖ Positioning definition
    ➖ Creation of an editorial line
    ➖ Engagement strategy
    ➖ Performance monitoring and analysis

    Monthly 1:1 support possible đŸ€

    VISUAL CREATION 🎹

    ➖ Instagram template pack (carousels, posts, and stories)
    ➖ Facebook template pack (posts, stories, cover photo)
    ➖ LinkedIn post template pack (carousels, posts)
    ➖ LinkedIn optimization pack (profile picture, cover photo, selection)
    ➖ Banner pack (LinkedIn profile and page + Facebook)

    SOCIAL ADS CAMPAIGN 📈

    ➖ Creation of an advertising strategy
    ➖ Campaign setup (targets, duration, budget, objective...)
    ➖ Campaign monitoring and optimization
    ➖ Campaign analysis
    ➖ Detailed report
    Social Media Training Social Media Visuals Social Media Advertising Social Media Strategy Social Media Communication
  • Agence ARJCOM
    Social Media Manager
    SOCIAL NETWORKS
    March 2022 - November 2023 (1 year and 8 months)
    Tours, France
    ➖ Develop a social media presence strategy (organic and paid);
    ➖ Implement competitive and social media monitoring;
    ➖ Coordinate the Community Managers team;
    ➖ Customer relationship management.

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Education

  • E-commerce Project Manager
    CEFIM
    2019
    ➖ Marketing (audit e-rĂ©putation; audit site internet; cahier des charges; rĂ©fĂ©rencement naturel (SEO); rĂ©fĂ©rencement payant (SEA); buyer persona; Google Ads; Google Analytics) ➖ CrĂ©ation d'un site internet sur Wordpress avec Woocommerce & Elementor; boxtal; Prestashop; Shopify. ➖ Design (photoshop; photopea; canva; crello) ➖ Montage vidĂ©o (Clipchamp; davinci resolve) ➖ Community Management (Outils gestion des rĂ©seaux sociaux; analyse trafic Facebook & Instagram; Google Alertes; Business Manager; Gestion des publicitĂ©s) ➖ Droit (RGPD; CNIL; Droit e-commerce)
  • TOSA - Photoshop
    DAWAN
    2020
    ➖ MaĂźtriser les principales fonctionnalitĂ©s de Photoshop. ➖ Savoir effectuer des retouches sur une image. ➖ Concevoir des compositions, rĂ©aliser des effets grĂące aux calques & aux filtres. ➖ MaĂźtriser le travail non destructif sur Photoshop. ➖ Savoir crĂ©er des montages & dĂ©tourages complexes. ➖ Utiliser des outils d'automatisation en traitement par lot.

Skill set

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