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Laureen BurbauLB

Laureen Burbau

Communication Consultant | Marketing | Part Time

€650/day
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laureen

Every brand has a story. But it's the brands that know how to tell it in a unique, engaging, and lasting way that leave a true mark.
I offer to support you and write a part of yours, the one that resembles it, aligned with its values and objectives.

Communication and Marketing Director for over 15 years, now self-employed, I support B2B companies in defining and implementing their external communication, internal communication, and employer branding strategies.

Both a strategist and a leader, I am guided by data, but driven by people and motivated by concrete results.

⭐️ My little extras: trained in CSR, responsible use of generative AI, and No code
🎯 My focus: your ROI

What I can offer you:

Part-Time CMO / Shared Management / Interim Marketing and Communication Manager

- Define and manage your brand, communication, and marketing strategy.
- Define and manage your content strategy.
- Develop your internal communication.
- Develop your employer brand image.
- Structure and optimize your digital and offline marketing actions.
- Supervise and manage your internal teams / external service providers.
- Implement tools and processes for managing your actions.
- Ensure skills development for your teams.

Strategic and Operational Project Management

- Develop your brand platform and support its operational implementation.
- Boost your content strategy.
- Develop your digital presence.
- Organize and promote your events (internal, trade shows, conferences, webinars...)
- Manage your website redesign (UX / UI / SEO content).
- Manage your product/service launch.
- ...

My approach is simple: a coffee (virtual or real), honest discussions, and creative solutions.
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km), Orgeval (up to 50km), Évreux (up to 50km), Dreux (up to 50km)

Experience

  • Ieva Partners
    Communication Consultant
    CONSULTING AND AUDITS
    October 2025 - January 2026 (3 months)
    Paris, France
    Boutique consulting firm specializing in business strategy and transformation.

    Digital communication audit and brand strategy assessment for the firm.
    Benchmark of main competitors.
    Recommendations and proposal for a communication strategy + complete action plan for 2026 (objective = increase digital visibility).
    Audit Communication Diagnosis Digital Communication Communication Strategy Brand Strategy
  • Qwice SAS
    Part-Time CMO
    SOCIAL NETWORKS
    May 2025 - Today (1 year and 3 months)
    Paris, France
    Support for the development of the new French social network Qwice:

    - Marketing and communication audit
    - Development of short, medium, and long-term marketing and communication strategy
    - Development of action plans
    - Implementation of action plans
    - Support for future fundraising rounds
    ...
    Communication Strategy Webmarketing Strategy Social Media Audit Brand Strategy
  • Décisionnel / Immersive-CoLab
    Marketing and Communication Consultant
    SOFTWARE PUBLISHING
    December 2024 - March 2025 (3 months)
    Paris, France
    Décisionnel and Immersive CoLab are launching a new solution combining a search engine + generative AI + immersive virtual reality for large corporations, ETIs, and the public education and research sector.

    The mission:
    - Develop a digital marketing strategy and its action plan
    - Develop a communication strategy and its action plan
    - Support for the implementation of action plans
    - Content creation
    - Development and configuration of marketing automation campaigns
    - Support for the organization of a webinar series
    Digital Marketing Strategy Webinar Digital Communication Strategy Event Management Social Media

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Education

  • MBA Digital Marketing & Communication Strategies
    ISCPA - Institut Supérieur des Médias
    2022
    Jury de certification ICD Business School (Institut international du commerce et du développement) Titre certifié enregistré au RNCP / niveau 7 « Manager de la relation client et du marketing »
  • Bachelor's Degree in Commercial Management and Communication
    IAE Gustave Eiffel
    2004
    Licence d'études de commerce (stratégie marketing, stratégie relation client, stratégie de communication)

Skill set

Categories