Freelancer profile translated to English.
Back to original languageAbout Laure
Passionate about the world of design and communication, I support companies in the creation and development of their visual identity. From logo design to photo shoots, including the creation of website mockups and packaging, I put my expertise at the service of brands seeking a strong and impactful image.
Thanks to my background in communication and marketing (BTS Communication & Bachelor Communication and Marketing), I also offer services in community management and e-commerce site management, thus offering a complete and strategic approach to brands.
I mainly work with companies in the food, beauty/cosmetics, and wellness sectors, but I am always open to new challenges and collaborations.
📩 Want to discuss your project? Don't hesitate to contact me!
French
Native or bilingual
Can work on-site
Cergy-Pontoise (up to 50km)
Experience
- L3M HOLDINGProject Management AssistantAugust 2023 - December 2024 (1 year and 4 months)Paris, FranceStrategy and content creation: Researching ideas for social media posts and managing social media for several brands: Signé L, Ethni Beauty Market, Saran Conduite, Kemya.b (currently closing), DLM Industry Solutions, and Madbeautydeals (completely revamped). Digital project management: Supervising graphic designers, web developers, and UI/UX designers, identifying and resolving bugs on several websites (Signé L, Ethni Beauty Market, Madbeautydeals). SEO optimization: Participating in identifying and resolving SEO issues in collaboration with the technical team. Website management: Maintenance and updates of the Signé L, Ethni Beauty Market, and Madbeautydeals websites. Photo/video shoots: Organizing and directing shoots, including one in Morocco, Paris, and Cergy + taking photos to enrich website visuals. Marketing and strategy: Developing marketing, communication, and influencer strategies for impactful campaigns. Brand creation and launch: Actively participating in the creation of new brands such as Signé L, Madbeautydeals, and Kemya.b, including website creation, artistic direction, and development of communication and marketing strategies. Business development: Creating a loyalty program for Ethni Beauty Market, defining pricing policies, and implementing plans to increase sales.
- dopamine bakeryMarketing and Communications ManagerFebruary 2023 - July 2023 (5 months)Paris, France• Social media management (Instagram, LinkedIn, Facebook, and TikTok)• Video creation (Reels, Short videos for TikTok, Interviews)• Video editing with CapCut or Premiere Pro• Photo shoots• Photo retouching with Photoshop and Peachy• B2B and Influencer partnerships• Brand/influencer and brand/company relationship management• Google My Business management• Delivery platform management (UberEats, Deliveroo, Epicery)• Market watch• SEO (ranked for 'cookies paris 16' and 'brownies paris 16')• Blog creation and article writing.
- 3FoisRienCommunity ManagerNovember 2021 - January 2022 (2 months)
- Social media management
- Website management (product sheets, blog article writing)
- Photo shoots
- Package preparation
- Influencer research
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Education
- MS2 Artistic Direction and Digital DesignDigital College2024Ms2 Direction artistique et design digital
- Master 1 Digital Strategy, Digital StrategiesDigital College2023Master 1 Stratégie digitale, Stratégies digitales