Freelancer profile translated to English.
Back to original languageAbout Laure
My background is focused on users and project management. By adopting an Agile approach, I emphasize adaptability and flexibility to precisely meet user needs. By transforming the way products are developed, I propose continuous improvement and responsiveness to user feedback, thus contributing to a rewarding and satisfying user experience.
I have 25 years of experience in project management, particularly in digital projects, serving organizations and professions, with a particular DNA: to highlight, value, and raise awareness of projects and people above all.
My skills:
➔ User-centric approach with a spirit of co-constructing the business vision, listening, and aiding decision-making.
➔ Facilitation in identifying user needs and the most relevant features.
➔ Ability to define, adapt, and enhance regular interactions with users, seeking their feedback to ensure continuous project improvement.
➔ Cross-functional collaboration and coordination.
➔ Mastery of Agile methods including writing user stories, backlog prioritization, as well as supervising testing and implementation (Agile tools Azure DevOps and Jira).
➔ Approach focused on design thinking and collective intelligence, Figma prototyping.
➔ Extensive experience in developing and redesigning various types of websites (institutional, intranet, extranet, e-commerce, event-based…), SEO, netlinking, community management, emailing.
➔ Ability to define, create, and supervise graphic charters, architectures, and content.
➔ Proficiency in Wordpress, Joomla, Prestashop, as well as languages like CSS, html5, Adobe suite
(Dreamweaver, Photoshop, InDesign, Illustrator)
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- INTERMEDI@RTIndependent OwnerOctober 2009 - Today (16 years and 8 months)Île-de-France, FranceConsulting: marketing strategy, editorial strategy, community management, personalized support. Digital and graphic creations: project management, needs definition, graphic creations, mockups, developments, functional testing, SEO referencing, webmastering. Writing: web writing, creation and sending of recurring newsletters. Areas of intervention: Institutional websites, e-commerce sites, forums, and event websites in the fields of music, hospitality, consulting, coaching, art…
- agence influence factoryDigital DepartmentJanuary 2018 - January 2019 (1 year)92100 Boulogne-Billancourt, FranceDigital strategy and web project management, showcase websites, e-commerce, extranet-intranet, mobile applications, webmarketing solutions, e-reputation, community management, …
- Art-TunisCo FounderApril 2014 - January 2016 (1 year and 9 months)Île-de-France, FranceArt-Tunis is the first web platform dedicated to the promotion of contemporary Tunisian art https://www.art-tunis.com Art-Tunis features about sixty artists and nearly 400 works of art. The project was selected for the Tunisian national program "We are Energy". Painters, visual artists, photographers, sculptors, illustrators, and street artists have a free space for greater visibility. Art-Tunis also invites innovators in cultural projects to submit their ideas to our community of patrons.
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Education
- Bachelor's degree, Communication - Media DesignerUniversité Paris Nanterre1999Licence, Communication - Concepteur mediatique
- European Master's in Cultural Management, Art History, CommunicationEcole d'Art et Communication (EAC)1991Master européen en management culturel, Histoire de l'art, Communication