About Laure
French
Native or bilingual
English
Fluent
Experience
- My Web StoryWebdesigner & ConsultantDIGITAL AND ITApril 2019 - Today (7 years and 2 months)Orléans, France- Custom WordPress website creation- SEO strategy (referencing) for WordPress- Social media support- Digital communication trainer
- AnastatsSEO ConsultantCONSULTING AND AUDITSFebruary 2013 - April 2013 (3 months)Tours, FranceSEO Audit: keywords, ergonomics, linking, code, etc.Proposal of improvement areas: back-office redesign, content simplification, website structure reorganization
- BricoramaE-commerce Content ManagerRETAIL (LARGE RETAILERS)September 2015 - August 2016 (1 year)Villiers-sur-Marne, FranceProduct catalog management on the website (Referent for the Akenéo platform):- Uploading new products: collecting information from suppliers and the Purchasing department- Updating old product sheets- Creating an Akenéo (content management software) procedure so that, eventually, products can be uploaded by suppliers autonomously---> 10,000 products uploaded in 1 yearOnline reputation management (Referent for the Avis-Vérifiés platform):- Moderation of customer reviews on Avis-Vérifiés- Dispute resolution in collaboration with stores and the customer relations manager
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Education
- Master in Commerce, Webmarketing OptionISEFAC alternance Paris2016Mention Bien - Majore de promotion Alternance 1 jour école - 4 jours entreprise Stratégie marketing Branding et Inbound Marketing Marketing international Stratégie d'entreprise Droit du e-commerce Création graphique (Photoshop, Illustrator, Indesign) etc.
- Professional Bachelor's Degree in Marketing and New Information and Communication TechnologiesIUT de Tours2013Stratégie Web Marketing Création de sites Wordpress Rédaction web et SEO Community management Gestion de la relation-clients Personal Branding Droit du e-commerce Gestion d'entreprise
Certifications
- Toeic English: 890ETS2016