Freelancer profile translated to English.
Back to original languageAbout Laure
Hello, I'm Laure.
Freelance product photographer and social media manager, I support brands, agencies, and independents in creating photo & video content designed for their social networks and communication materials.
My approach is based on a simple idea: beautiful, coherent, and above all useful visuals. Images that are not only aesthetic but also adapted to the real uses of brands: Instagram, e-commerce sites, newsletters, digital campaigns, or advertisements.
I am involved in the entire visual creation process:
💠 Product Photography
Packshots, creative staging, product lifestyle, textures, and visual content for social media and e-commerce.
💠 Product & Corporate Video
Short formats for social media, product presentations, interviews, corporate events.
💠 Art Direction
Creation of visual universes, mood boards, minimalist set design, overall brand coherence.
💠 Social Media & Content Consulting
Content optimization for platforms, multi-format variations, editorial reflection around visuals.
My experience in social media management allows me to consider each image in its broadcast context: formats, algorithms, marketing objectives, and practical uses.
I work with particular attention to visual coherence, simplicity, and content durability. The goal: to produce images that can be used over time and truly serve brands' communication.
Some references: Sayhar Parfums, Blancrème, Miss Den, Maison Berger, Decalys, Éditions Pocket, Toga…
📍 Based in the Paris region — collaborations throughout France
💬 Want to create photo & video content for your brand? Let's chat.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Du Verre au VinSocial Media ManagerRETAIL (SMALL BUSINESS)December 2025 - Today (8 months)Paris, FranceCommunity Manager & Social Media – Brand Launch | Du Verre au Vin**Mission**: Social media management for the Du Verre au Vin boutique, specializing in ZALTO glasses, highlighting expertise, design, and craftsmanship.
- Definition and implementation of thesocial media strategyon Instagram and Facebook.
- Creation of **visual and written content**: posts, stories, and Reels aligned with the brand's premium identity.
- Management of theeditorial lineand **publication calendar**, ensuring graphic consistency and an engaging tone.
- Organization of **influencer partnerships**, including contests and regular collaborations to increase brand awareness.
- META Ads Sponsorship
- Rose NolvvennSocial Media ManagerFASHION AND COSMETICSJune 2025 - December 2025 (6 months)Paris, FranceCommunity Manager & Social Media – Brand Launch | Rose Nolvvenn•Global support for the digital launchof a premium brand of skincare for sensitive skin• Building theInstagram strategy(objectives, targets, editorial pillars)• Creation of theeditorial planfor pre-launch and launch• Writing Instagram content (posts, carousels, Reels, stories)• **Implementing brand storytelling**: values, expertise, education, emotion•CoordinatingUGC content and liaising with service providers• Harmonizing brand tone and image across all communications• Continuous adjustments to support awareness, engagement, and conversion
- Sayhar ParfumsProduct PhotographerLUXURY GOODSFebruary 2025 - February 2025 (1 month)Product photography for SAYHAR PARFUMSSkills:- Styling / Creativity- Photo Shoot / Post-production
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Education
- Communication OfficerReconversionReconvertie passionnée et autodidacte !Après 8 ans à travailler dans le domaine de la recherche, j'ai décidé d'effectuer un virage à 180° en me reconvertissant dans le monde du web et du digital.
- Fundamentals of Professional PhotographyÉcole des Gobelins2012Les fondamentaux de la photographie professionnelle