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Laure AlfonsiLA

Laure Alfonsi

Digital E-commerce Responsible Digital Consulting

On-demand
5 projects
Lyon, FR
15+ years
Transformation digitale
stratégie digital
Product management
manager de transition
Numérique responsable

Average response time: 1 hour

Freelancer profile translated to English.
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About Laure

Welcome to my profile!

I help companies leverage digital technologies for their benefit and for the planet. I offer to:

  • help you choose or develop the best tools for your needs,
  • build applications and websites with smooth user journeys for your clients and employees across all channels (digital and traditional), especially for eCommerce (PM/PO/Scrum Master /CPO/CTO)
  • support you towards sustainable digital practices, particularly through awareness-raising, training on the environmental challenges of digital technology, and measuring your environmental footprint.


See you soon,

Laure
  • Spanish

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
Lyon (up to 50km), Décines-Charpieu (up to 50km), Grenoble (up to 10km), Annecy (up to 10km), Clermont-Ferrand (up to 10km)

Experience

  • Zeb & Web
    Consulting - Transformation - CTPO - CDO
    DIGITAL AND IT
    October 2011 - Today (14 years and 8 months)
    Paris, France
    Overview of past missions:
    - Eco-design audit and support
    - Digital accessibility audit and support
    - Conferences, workshops, and training on responsible digital topics
    - Responsible digital strategy
    - Measurement of the digital environmental footprint (LCA)
    - IS governance strategy and management
    - Digital transformation strategy and management
    - Multichannel digital marketing strategy (content, email, community management, SEO),
    - Product management and management of functional and technical mobile application projects (native and cross-platform) and websites (CMS or from scratch)
    - Agile coaching

    Some References: Pernod Ricard, France Médias Monde, Easy Cash, Valseyne, Orosound, CATS, BPCE IT
    Stratégie webmarketing Stratégie SI Product management Méthode agile marketing digital gouvernance IT Conduite du changement Community management SEO Gestion de projet web stratégie IT coach agile Green IT Numérique Responsable Eco-conception Accessibilité numérique
  • Toosla
    CTO
    TRAVEL AND TOURISM
    April 2016 - May 2017 (1 year and 1 month)
    Paris, France
    Toosla is a car rental platform.
    Setup and management of the technical team (freelance and remote) for the development of V1 to V1.X of the iOS and Android mobile applications, the website, and the back office for renters and Toosla teams.
    Management d'équipe Gestion de projet Méthode agile Product management User Experience Design Internet des objets Google Analytics Gestion de projet technique scrum Recrutement
  • Palmer Consulting
    Senior Consultant
    CONSULTING AND AUDITS
    May 2015 - March 2016 (11 months)
    Paris, France
    Mission for Crédit Agricole
    Change management support for the deployment of a new workstation for advisors:
    classic support methods and establishment of communities within the corporate social network.
    Conduite du changement Community management AMOA Formation réseaux sociaux d'entreprise Formation Réseaux Sociaux

Reviews

5.0

Out of 5 ratings

AD

Account deleted

Reviewed on 10/30/2017

A big thank you to Laure for all the work done, the patience, the adaptability, and the commitment she put into our complex project!
AD

Account deleted

Reviewed on 8/10/2017

A quick and smooth onboarding to a project at a challenging stage, great project management skills, and a very pleasant displayed serenity in such a demanding project for a company... Thank you!

Recommendations

Eve-Marie GuidierEG
Nenad VulicNV
Eve-Marie Guidier and 1 other person have recommended Laure

Education

  • Engineer
    ECE Paris
    2009
    Diplôme d'ingénieur en informatique Section internationale (enseignement en anglais)
  • Bachelor's Degree in Fundamental Mathematics
    Paris VII Denis Diderot
    2006

Skill set

Green IT
Méthode agile
Gestion de projet
mobile
web
User Experience Design
digital analytics
Design Thinking
Management d'équipe
Recrutement
Gestion de projet web
AMOA
Stratégie d'entreprise
Conduite du changement
Spécifications fonctionnelles
Innovation
customer journey
user stories
business model
management à distance
organisation à distance
powerpoint
excel
Gestion de projet IT
Design organisationnel
Marketing digital
Stratégie IT
Analyse et segmentation de la clientèle
Gestion de la culture d'entreprise
Architecture IT
Production durable
Stratégie de développement durable
Stratégie SI
IT Architecture
IT Strategy
Product Strategy
Digital Transformation
Product Launch Strategy
Conseil
User Stories and Technical Specifications
Sustainability Strategy
Sustainable Production
IT Project Management
IT Service Management
Stratégie webmarketing
gouvernance IT
Community management
SEO
coach agile
Eco-conception
Accessibilité numérique
Internet des objets
Google Analytics
Gestion de projet technique
scrum
Formation
réseaux sociaux d'entreprise
Formation Réseaux Sociaux
adtech
publicité
instream
analyse de données
ios
Android
Vidéo

Categories

  • Tech Executive