Freelancer profile translated to English.
Back to original languageAbout Laura
Service design and innovation consultant with 10 years of experience in France and Africa. I support companies in creating strategic solutions and optimizing their offerings, usingdesign thinkingandbusiness designapproaches, with a focus onuser experience, prototyping, and co-creation.My agile approach allows me to address complex challenges in various sectors such as health, mobility, technology, and the public sector, helping them create impactful visions, offerings, business models, services, and products.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 10km), Reims (up to 50km), Bordeaux (up to 10km), Lorient (up to 30km)
Experience
- Thinkplace - KenyaSenior Manager - Strategic Design & Social InnovationCONSULTING AND AUDITSJanuary 2024 - April 2025 (1 year and 3 months)Nairobi, KenyaProject management for impact for international NGOs, government agencies, and donors (JSI, IOM, Innovation Norway, TNC…). Management of a team of 10 people, coordination of multi-country project teams, response to international tenders.User-centered approach, co-creation of sustainable solutions, field innovation in humanitarian contexts.🔸Public Health– Kenya & Tanzania (JSI, Ministries of Health)Design and deployment of solutions to optimize the maintenance of the vaccine cold chain in low-access healthcare contexts. Management of in-depth user research with key stakeholders (nurses, technicians, logistics managers, ministry representatives). Analysis of journeys, identification of levers for action, multi-stakeholder co-creation, prototyping, and field testing.→ Results: 4 prototypes developed and evaluated in real conditions, with operational recommendations for the Ministries of Health.🔸Environmental Preservation– Gabon (The Nature Conservancy)Design and facilitation of a 5-day strategic workshop bringing together 20 collaborators to define a collective vision and framework for action to achieve national preservation objectives by 2030. Production of a structured theory of change and strategic alignment of the project team around its impact areas.🔸Inclusive Innovation– Ethiopia (IOM + Innovation Norway)Development of a community-based business model for the production and distribution of diapers for incontinence, from a public health, economic inclusion, and stigma reduction perspective for vulnerable populations.Supervision of the co-creation process with communities, definition of the business model, design of an MVP, development of the scalability strategy.
- TDFDesign ConsultantTELECOMMUNICATIONSOctober 2023 - December 2023 (2 months)Paris, FranceInternal Communication Strategy | Skill Valorization | Training and FacilitationMission to define the internal communication strategy to enhance company know-how and strengthen employee engagement. Support in content creation and structuring communication tools for internal teams.
- Definition of Internal Communication Strategy:Implementation of a targeted strategy to showcase internal skills and successes, reinforce company culture, and improve collaboration.
- Interviews with Internal Ambassadors:Collection of testimonials and insights to create authentic and engaging content, aligned with the company's values and projects.
- Creation of Visual Supports and Videos:Video editing to illustrate internal expertise and highlight team initiatives.
- Roadmap Definition:Development of a detailed action plan for the deployment of the communication strategy and upcoming actions.
- Facilitation of Co-creation Workshops:Leading sessions to define internal communication needs and priorities.
- Prototyping of Templates and a Professional Guide:Design of visual aids, presentation templates, and a methodological guide to standardize internal communication and make it more effective.
- KPMG InnovationLabLead DesignerCONSULTING AND AUDITSJanuary 2022 - July 2023 (1 year and 6 months)Paris, FranceStructuring the Design Offering | Innovation Support | Team ManagementResponsible for implementing design within KPMG's Innovation Lab, with the mission to structure and formalize the studio's offering, in line with the innovation challenges of internal and external clients. Management of a team of 5 designers and project leadership at the intersection of foresight, service design, and organizational transformation.Key Missions:🔸Structuring the Design Studio's Offering:Formalization of the value proposition, methodologies, and strategic positioning.🔸Supporting Business Teams(Customer and Public Sector) on innovation, service design, and medium-term vision issues.🔸Identifying Sectoral Trends and Usesto inform foresight thinking and the development of new services.🔸Project Management for TDF:Audit of internal services as part of the creation of an internal innovation incubator: Analysis of practices, identification of bottlenecks, definition of a target vision, and levers for transformation to foster a culture of innovation internally.
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Education
- Product DesignStrate - School of Design2015Projet de diplôme : Ex- aequo - Une campagne d'éveil à la tolérance - Projets en partenariat : > RATP : Dématérialisation de la gare routière > Médecin sans frontières - Le kit de survie pour les réfugiés du Sud-Soudan. - Intégration du Programme CPI ( Création de projets innovants- Design, Open Innovation, Intrapreunariat ). Un programme en partenariat avec Strate - Essec - Central Paris > Accompagnement au développement de la startup "Yalokiboo" (un planificateur de recettes avec générateur automatique de liste de courses). - Intégration du programme STARTUP LAUNCHPAD - HEC / 42 > Un programme de 9 semaines pour créer une startup : Support & coaching dans la définition de la vision cible, Identification & compréhension des besoins de la cible & formalisation de l'identité de la marque