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Laura PernotLP

Laura Pernot

Sales & Marketing digital 🌱

€500/day
Biarritz, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laura

Welcome to my profile!

After several years spent in the purchasing center of organic stores, I started 5 years ago as a freelancer to support impact companies in their commercial and marketing development.

In 2022, I myself created my cosmetics brand in btob and btoc: Aloa bibi

My target clientele?
I support impact companies in the field of health/beauty and more broadly in the organic/natural agri-food sector, which is my market of choice.

My scope of action?

I support you on the Growth marketing part: sales, marketing and communication.
Everything I offer, I have experienced it with my brand: so I know what works and what doesn't.

See you soon 🙂‍↔️
  • English

    Fluent

  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Freelance
    Sales & Marketing digital
    HEALTH AND WELLNESS
    August 2019 - Today (7 years)
    Biarritz, France
    ✍️ Concrètement , ce que je peux faire :

    âś… Business development :
    - Social Selling (LinkedIn)
    👉 Cold Emailing et Cold Calling


    âś… Growth Inbound / Lead Generation :
    - Campagne inbound (lead magnet, article blogs SEO, CM réseaux sociaux)
    👉 Délivrabilité, copywriting, reporting

    âś… Growth Outbound / Lead Generation :
    - Campagne outbound (emailing / linkedin)
    👉 Délivrabilité, copywriting, reporting
    Brevo Growth marketing Growth B2B Blog post writing meta business suite Instagram Emailing Newsletter writing Ghostwriting Ghostwriting Linkedin Lead generation Crowdfunding Ulule Shopify
  • MONOPRIX
    Parapharmacy and Perfumery Purchasing Assistance
    RETAIL (LARGE RETAILERS)
    January 2014 - July 2014 (7 months)
    Clichy, France
    End-of-studies internship in the Parapharmacy and Perfumery department.

    Perfumery Department:

    - Analysis of the merchant site and the performance of categories on the department
    - Commercial interface of the online sales site
    - Animation of the commercial plan of the online sales site (highlighting brands, relaying promotions, creating online or exclusive web stores)

    Parapharmacy:

    - Operational purchasing support (monitoring of references and brand monitoring)
    - Selection of products and implementation of promotions in the catalog
    - Redesign of department segmentation
    - Programming of category operations in store
    - Organization of a seminar for pharmacists
    - Project to put an Internet site dedicated to parapharmacy online.
  • VENTE-PRIVEE.COM
    Key account manager Organic cosmetics, Dietetics
    E-COMMERCE
    June 2018 - May 2019 (11 months)
    Saint-Denis, France
    - Conduct negotiations and follow up on deals concluded with "key accounts".
    - Negotiate the main contracts throughout the territory.
    - Identify potential customers (prospecting).
    - Organize and lead meetings with "key account" customers.
    - Propose adaptations of sales conditions for "key accounts".
    - Set up long-term development plans with the company's main client brands.
    - Ensure constant monitoring and size the efforts to be provided for each brand.
    - Monitor market developments, competition, and the achievement of overall sales objectives to "key accounts".
    - Ensure the smooth running of the sale and report.
    - Analyze the post-sale: debriefing with the brand and internal teams.

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Education

  • Business school
    Skema Business School
    2014

Skill set (30)

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