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Laura MougelLM

Laura Mougel

Art Director | Graphic Designer

€350/day
La Rochelle, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laura

Freelance Graphic Designer & Illustrator, **14 years of experience in creation, publishing, web, and illustration**.
Curious, meticulous, and always seeking the right balance between creativity and rigor, I assist you, whether you are a solopreneur launching a business, an SME seeking growth, or a public institution looking for renewal.
My approach is both sensitive and structured: I appreciate polished visuals, soft and colorful aesthetics, beautiful papers, and pixel-perfect precision.

💡My role?To translate ideas into graphic universes with character and, above all, tailor-made. I help committed organizations, brands, and inspiring projects give their messages a strong visual identity.
✍️My favorite tool?The 'Pen' tool and 'Bézier curves'.
My personal touch?Vector illustrations with textured gradients.
📏My graphic quirk?The almost systematic use of grids, columns, and guides in my layouts.
A La Rochelle native at heart, a nomad by choice, I draw inspiration from the diversity of projects and landscapes.

I am available for your needs in **visual identity, publishing, illustration**, or any other print or digital medium, from the brief phase to final delivery.

Contact me and let's talk about your project!
  • English

    Conversational

  • French

    Native or bilingual

Can work on-site
La Rochelle (up to 50km), Niort (up to 50km), Poitiers (up to 50km), Nantes (up to 50km), Vannes (up to 50km)

Experience

  • Un petit coup de Mou
    Graphic Designer
    TELECOMMUNICATIONS
    December 2023 - Today (2 years and 7 months)
    La Rochelle, France
    I work on various graphic projects for SMEs and Local Authorities, focusing on the tourism and hospitality sectors.

    • **Visual Identity**: Branding, products, or events for SMEs, tourist offices, convention centers, and local authorities.
    • **Publishing**: B2B and B2C brochures, activity reports, booklets, flyers.
    • **Illustration**: Creation of graphic universes and pictograms.


    **Some references**: Collectivité Territoriale de Saint-Pierre-et-Miquelon, La Rochelle Tourisme & Événements, Archipel Aménagement...
    Brand Guidelines Art Direction Publishing Visual Identity Event Management
  • PRINCESS SAM ENTERTAINMENT GROUP
    Graphic Designer
    VIDEO GAMES AND ANIMATION
    May 2023 - December 2023 (8 months)
    La Rochelle, France
    • **Style Guide**: Illustrations and design elements based on the universe of the animated series Tara Duncan.
    • **Games and Toys**: Illustrations, toy color choices, creation of games and activities.
    • **Marketing**: Promotional visuals, print and web advertisements for international trade media and magazines.
    • **Social Media**: Creation and scheduling of posts.
    Vector Illustration Print and Web Graphic Design Styleguide Style Guide Agorapulse
  • La Rochelle Tourisme et Evénements
    Communications Officer - Graphic Designer
    TRAVEL AND TOURISM
    October 2021 - January 2023 (1 year and 3 months)
    La Rochelle, France
    • **Art Direction**: Creation and deployment of identity, visuals for events, products, and publications.
    • **Graphic Design**: Creation, layout, and prepress of B2B and B2C brochures.
    • **Event Management**: Organization and participation in internal production events.
    • **Project Monitoring**: Stakeholder relations, budget.
    Project Management Publishing Art Direction Event Management Communication Strategy

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Education

  • Licence professionnelle, Métiers de l'édition, spécialité édition multi-supports, orientation jeunesse
    IUT de La Roche-sur-Yon
    2011
    Licence professionnelle, Métiers de l'édition, spécialité édition multi-supports, orientation jeunesse
  • Bachelor, Web
    Group Etablières
    2012
    Bachelor, Web

Skill set

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