About Laura
Local SEO consultant based in Vendée, I help artisans and SMEs in the region improve their visibility on Google and attract customers without spending on advertising.
My Local SEO Services
- 360° SEO Audit: complete diagnosis of your site (technical, content, local competition) with a clear report and a prioritized action plan
- Local natural referencing: optimization of your site to appear at the top of Google results in your catchment areas in Vendée (85) and Pays de la Loire
- Google Business Profile Optimization: your listing visible and well-positioned in the local pack (Maps, local searches)
- Monthly strategic support: monitoring your positions, continuous adjustments, readable monthly reporting
- SEO content creation: service pages, blog posts, locality pages — written for Google and for your customers
Why work with me rather than a large agency?
- You have a single point of contact, based in Vendée, who knows the local economic fabric. No sales, no subcontracting: I personally handle each mission.
- My clients are local artisans, SMEs, and shopkeepers who want to be found on Google by their customers in Vendée without relying on an advertising budget.
English
Conversational
French
Native or bilingual
Experience
- Strat EngineSEO Consultant — Natural Referencing & Content StrategyDIGITAL AND ITJanuary 2024 - Today (2 years and 7 months)As a freelance SEO consultant at Strat Engine, I handle the complete natural referencing of websites for local SMEs and artisans looking to improve their visibility on Google.— Technical and semantic SEO audit of the website (analysis of errors, speed, tags, internal linking)— Research and analysis of local keywords with high potential (geolocated queries, long tail)— On-page optimization: titles, meta-descriptions, Hn structure, alt tags, structured data— SEO content strategy: writing service pages, blog posts, and locality pages optimized for local SEO— Google Business Profile optimization: creation, optimization, and management of Google Maps listings for the local pack— Monthly position monitoring with Google Search Console and SEMrush, clear and readable reporting for clientsConcrete results: improved positioning on key local queries, increased qualified organic traffic, and more contact requests from Google.
- Prism Surf BoardSEO Audit & SEO Training — Local SME Sports Sector (Vendée)SPORTSFebruary 2018 - May 2018 (3 months)SEO consulting mission for a local Vendée SME in the sports sector: conducted a complete SEO audit (technical, content, local competition) and created a guide to best practices for natural referencing (SEO) and paid referencing (SEA) for the teams.This mission illustrates my dual expertise: performing a precise SEO diagnosis AND training non-technical teams to understand and maintain their visibility on Google. Exactly what I offer today to artisans and small businesses who want to take control of their local referencing in Vendée.
- Pays de Saint Jean de MontsLocal SEO & Acquisition Manager — Vendée Tourist Destination (9 years)TRAVEL AND TOURISMAugust 2016 - Today (10 years)Saint-Jean-de-Monts, FranceFor over 9 years, I managed the SEO strategy and organic traffic acquisition for the official website of the Saint-Jean-de-Monts tourist resort (Vendée 85). This long-term mission is at the heart of my expertise in local referencing and Google visibility in a competitive geographical market.— Complete SEO audit and continuous monitoring of the site's natural referencing (technical, content, internal linking)— Local keyword strategy and content creation optimized for local SEO in Vendée— Optimization of Google visibility for geolocated queries (Vendée tourism, Saint-Jean-de-Monts beaches...)— Performance analysis via Google Search Console and Google Analytics: position tracking, organic traffic, conversion rates— Management of Google Ads campaigns (Search, Display, RLSA) and Facebook Ads in addition to SEO— Implementation of remarketing and retargeting strategies to maximize conversionsThis hands-on experience in Vendée has given me solid expertise in local referencing to attract customers in a specific catchment area — a skill directly transferable to the artisans and local SMEs I support today.
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Google Analytics CertificationGoogle2015
- Google Ads CertificationGoogle2015