About Laura
🎭Visual Identity
- Creation of visual identities.
- Graphic charter.
- Logo.
- Business card.
- Email signature and footer.
- Stationery.
🖱️Website
- Creation and/or integration of **custom mockups**.
- Search engine optimization (**SEO**) 🔍.
- **Training**: you will be advised and supported to learn how to master the tools used.
📱Social Media
- Account creation
- Strategy
- Creation of an identity and assets
- Communication plan
- Training on management tools
🎨Graphic Communication
- **Office Kit**: document header, envelopes, email signature, calendar, weekly planner.
- **Large Formats**: posters, roll-ups, POS displays and signage, vehicle wraps.
- **Promotional Materials**: flyers, A5/A4 brochures, pocket folders, promotional items.
- **Packaging**: labels and packaging.
- **Booklets**: leaflets, catalogs, magazines, brochures.
- **Typography and Iconography**: custom typography, custom icons.
🌟Additional Information:
- 🥇 Webmaster with 7+ years of experience.
- 🔥 5/5 rating on all Google & Malt reviews.
- 🦺Post-intervention support in case of problems.
- 🤙Response 7 days a week within 24 hours.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Experience
- WabicomCEO WabicomPRESS AND MEDIASeptember 2020 - Today (5 years and 11 months)Lyon, Auvergne-Rhône-Alpes, France- Logo and graphic charter,- Print creation (poster, flyer, roll-up, vehicle wrap, packaging, ...),- Digital support (social media, newsletter, ...),- Website creation (showcase site, e-commerce, blog, ...),- SEO referencing,- Website update and maintenance,- Definition of your company's scope of action,- Communication strategy advice.Training:- Website management (with or without CMS)- Adobe Suite and equivalents- Office Suite
- EnModeUP!Happy Digital OfficerHUMAN RESOURCESFebruary 2019 - June 2019 (4 months)Région de Lyon, France- Creation of communication materials (print and digital).- Social media and Blog management.- Creation of semi-annual newsletters (design & writing).- Implementation of a media plan (based on existing practices and competitive analysis).- Video recording and editing.- Ergonomic, graphic redesign, and SEO optimization of the website.- Webmastering.- Implementation of monitoring.- Creation of measurement tools to evaluate campaign impact.- Logistical preparation (events).
- GLOBATLAS ADVENTURESCommunications OfficerTRAVEL AND TOURISMFebruary 2017 - June 2017 (4 months)Région de Lyon, France- Creation of a website (WordPress).- Creation of communication materials (exclusively print).- Management of meetings with the partner mandated for the project.- Webmastering.
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Education
- Master 2 (M2)Université Lumière Lyon 22019La spécialité professionnelle « Communication sociale et management de l’information dans les organisations privées et publiques » se propose de former des spécialistes de la communication sociale et du management de l’information, susceptibles d’intervenir auprès d’organisations privées et publiques.
- Professional Bachelor's Degree in Institutional CommunicationUniversité François Rabelais de Tours2016La licence professionnelle Communication institutionnelle de l’IUT de Tours a pour objectifs de : -Former des professionnels autonomes, capables de mener à bien des projets de communication, de leur conception à leur réalisation. -Développer les compétences nécessaires pour contribuer aux orientations des politiques publiques ou privées des secteurs concernés par la communication institutionnelle. -Répondre aux demandes de formation Bac + 3 portant sur la spécificité de la communication de l’organisation, qu’elle soit entreprise, collectivité locale ou association.