About Laura
French
Native or bilingual
English
Fluent
Experience
- SILENZIOMarketing Project ManagerAugust 2024 - January 2026 (1 year and 5 months)Creative Steering: writing briefs, monitoring the production of marketing assets (posters, print and digital campaigns, event materials, VOD/SVOD releases). Strategy & Recommendations: participating in brainstorming sessions and developing plans to enhance the impact and eventization of film releases.
- LE PACTEMarketing and Video Project ManagerMay 2023 - April 2024 (11 months)Creative Strategy & Video: defining and managing the creative strategy from theatrical release to home video release, partnership management. Promotional Material: overseeing the design of posters, trailers, print and digital variations (visuals, video spots). Partnerships & Special Editions: editorial management of video releases and collector's sets.
- Le PacteVideo Product ManagerOctober 2021 - April 2023 (1 year and 6 months)Video: design and production of recent and catalog DVDs/Blu-rays, defining bonus content, menus, and packaging. Commercial & Marketing Strategy: developing commercial and marketing strategy, negotiating partnerships and media buying. Distribution & Performance: implementing VOD/SVOD deals, sales monitoring, and results analysis.
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Education
- Master in Cultural and Creative IndustriesUniversité Paris VIII2019Master industries culturelles et créatives
- Bachelor's degree in Information and CommunicationUniversité Paris III2017Licence information communication