About Laura
German
Native or bilingual
Italian
Basic
French
Native or bilingual
English
Native or bilingual
Spanish
Fluent
Experience
- Cognizant NetcentricEvents producer & marketing specialistTECHDecember 2017 - Today (8 years and 8 months)Barcelona, SpainOrchestrating end-to-end marketing and employer branding events, including internal summits for 800+ attendees across physical and virtual formats.Managing event budgets of >€1M, consistently achieving significant cost savings through expert vendor negotiation and resource optimization.Leading global video and photography teams to deliver "best-in-class" assets, ensuring exacting brand integrity across all international campaigns.Partnering with Sales and Marketing leadership to synchronize event messaging with GTM goals, providing data-driven ROI reports to senior management.Mental Health Ally (Certified): Serving as a trained point of contact for colleagues, providing a safe space for confidential peer support and navigating internal wellbeing resources to promote a healthier work environment.
- Caliber Lifestyle ManagementLIFESTYLE MANAGER EMEAJanuary 2015 - June 2016 (1 year and 5 months)Greater Antilles, CE, HaitiLeveraged deep knowledge of global luxury trends and destinations to provide strategic, value-added recommendations to a sophisticated clientele.
- COQ D'ARGENT RESTAURANT AND BAR (D&D),EVENTS, MARKETING AND PROMOTIONS MANAGERJune 2007 - December 2014 (7 years and 6 months)London, UKRevenue Generation: Exceeded a £900k sales budget by optimizing resources and pioneering a high-retention loyalty program (The PA Club) to drive off peak revenue.
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Education
- Master's degreeIDEP BARCELONA Escuela Superior de Imagen y Diseño (UAO)2018Master's degree