About Laura E
English
Native or bilingual
French
Native or bilingual
Italian
Fluent
Experience
- VitembalMarketing AssistantAGRICULTUREJanuary 2016 - May 2016 (4 months)Tarascon, FranceShort-term mission - redesign of the B2B catalog and website.
- Alain DucasseMarketing & Communication ManagerRESTAURANTS AND FOOD SERVICEDecember 2014 - December 2015 (1 year and 1 month)Cité de Londres, United KingdomPress Relations:- Development of the press strategy in partnership with our agencies- Management of visit and press trip requests.Marketing and Sales Strategy:- Development and update of all our visuals as well as those of our specifiers, on the internet: websites, social networks, content management, newsletters and in person: promotional items, menus, posters.- Development of commercial relations with our online specifiers (BookATable, Square Meal, LaFourchette etc.) as well as conciergeries and MICE groups.
- The Warehouse GroupMarketing ManagerRETAIL (SMALL BUSINESS)May 2017 - May 2019 (2 years and 1 month)Auckland, New Zealand- Development and execution of the marketing strategy for the brands Torpedo7, No1Fitness and Shotgun Supplements.- Development of multichannel web marketing campaigns (SEM/SEO), emails, radio, television, social networks- Project management: implementation of external revenue streams through the development of our suppliers' visibility in stores and online.- Management of the work of a team of 4 designers.- Opening of 6 new stores in 2 years, development of marketing campaigns for the openings.
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Education
- Master's DegreeSkema Business School2012Marketing, Communication, Management, Comptabilité, etc.
Certifications
- SEO Fundamentals, Toolkit, Site Audit, Competitive Analysis & Keyword ResearchSEMRush2019
- Google AnalyticsGoogle Analytics2017