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Laura Dos SantosLD

Laura Dos Santos

Digital Specialist - Gastronomy Sector

€300/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laura

Increase your brand awareness and revenue through effective digital communication.

I am passionate about making my clients' DNA resonate on the web. A well-crafted strategy, community management aligned with the latest algorithms, engaging and targeted campaigns: I will guide you from your positioning to the management of your digital communication.

My strength: technique.

I master the characteristics of different social media algorithms, which allows me to position my clients optimally to increase their visibility, their brand awareness, and therefore their revenue.
  • French

    Native or bilingual

Can work on-site
Paris (up to 50km), Paris (up to 10km), Nantes (up to 10km)

Experience

  • Agence Melchior
    Head of Digital Department
    RESTAURANTS AND FOOD SERVICE
    March 2017 - March 2019 (2 years)
    paris
    Melchior agency specializes in gastronomy and tourism.

    My responsibilities:
    - Management of the image of several brands on social networks,
    - Development and implementation of our clients' Social Media strategy
    - Management of two people,
    - Community Management: editorial planning, social media engagement and moderation, content creation, contests, event coverage,
    - Performance monitoring (Analytics, KPIs),
    - Photographer, photo editing, visual creation,
    - Trend and competitive monitoring.

    Some clients: MOF and three-Michelin-starred Chef Eric Frechon, Le Restaurant Copenhague, Le Drugstore, Lazare, Marie-Anne Cantin, Président Professionnel, Verger Saint Eustache, Airelles Collection...
    Social Networks Community Management Team Management Communication Strategy Digital Communication Adobe Photoshop Social Media Training Photography Photo Editing
  • M6 Web
    Community Manager
    FILM AND AV
    November 2015 - February 2017 (1 year and 3 months)
    Paris, France
    Community Manager for several YouTube channels grouping influential YouTubers from the M6 Digital Talents network.

    My responsibilities:
    - Definition and recommendations for the implementation of digital and social media strategies
    - Management of social networks Instagram, Facebook, Snapchat, Twitter, Pinterest: editorial planning, content posting, community engagement, moderation, visual creation.
    - Management of commercial operations with the project manager
    - Performance monitoring and analysis with the Data team, production of operation reports.
    - Photographer, photo editing, visual creation on Photoshop
    - Uploading videos to YouTube, with descriptions, annotations, cards, SEO best practices, and moderation.
    - E-reputation management
    - Proposing ideas for video content and shoots
    - Writing articles on the blog www.rosecarpet.fr (WordPress)
    - Contests and Newsletter writing
    - Sectoral and trend monitoring

    The group's channels:
    1 - A Beauty channel: Rose Carpet with a YouTube community of 916K, Instagram 750K, Twitter 115K, Facebook: 110K

    2 - A Premium fashion channel: Vloggist with a YouTube community of 22K, Instagram 9.5K, Twitter 930, Facebook 5K

    3 - A music channel: Cover Garden with a YouTube community of 400K, Instagram 160K, Twitter 34K, Facebook: 42K
    Community Management Facebook Instagram Communication Communication Strategy Adobe Photoshop Photography Photo Editing E-reputation

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Education

  • Master of Web Culture and Professions
    University
    2014
  • Bachelor's Degree in Modern Literature
    University
    2012

Skill set

Categories