Freelancer profile translated to English.
Back to original languageAbout Laura
Many companies invest time and budget in their online presence – but in the end, what really counts is often missing: visibility, revenue, and measurable results. That's exactly where I come in.
I am a Senior E-Commerce Manager with over 8 years of experience in digital commerce and support companies, brands, and founders in fully exploiting their online potential.
I solve precisely the problems that companies have today:
❌ 'Our website looks good, but it doesn't convert.'
❌ 'We don't rank on Google and are losing customers to the competition.'
❌ 'We want to expand into the French market, but we don't know how.'
❌ 'We lack resources, expertise, or a clear plan.'
My services – clear, targeted, effective:
🔹 Website creation (WordPress & Shopify)
Websites that not only look good but sell: fast, mobile-optimized, SEO-ready, and user-friendly.
🔹 SEO Audits & long-term SEO strategies
I identify technical weaknesses, content gaps, and growth levers – and deliver concrete measures that you can start with immediately.
🔹 Content creation that convinces people AND Google
SEO-optimized texts that build trust, guide users, and strengthen conversions – from landing pages to product detail pages.
🔹 E-Commerce Consulting
Performance marketing, retail media, conversion optimization, marketplace strategy – everything necessary for sustainable growth.
👉 I look forward to your project!
English
Fluent
German
Native or bilingual
French
Native or bilingual
Italian
Basic
Spanish
Fluent
Remote only
Primarily works remotely
Experience
- BAMM
On Malt
SEO Optimization and TranslationE-COMMERCEFebruary 2026 - March 2026- German SEO optimization of main category pages, homepage, and bestseller products (content writing + meta text and URLs)- German translation of all site pages- List of relevant keywords- List of sites for backlinks with priority order- Audit with recommendations for the medium and long term - HoopziSEO Consultant (Freelance)E-COMMERCEDecember 2025 - December 2025Hamburg, GermanyFor https://hoopzi.com/de, I completed the following SEO tasks:- SEO & UX Audit with concrete recommendations- SEO-optimized content creation- SEO-optimized URL structure- Adjustment of 404 errors- Translation of the shop (French -> German)- Editing of marketing texts (emails, pop-ups)
- WSP BGFreelanceCONSULTING AND AUDITSApril 2024 - Today (2 years and 3 months)Paris, FranceMy tasks:
- Content creation in French and German for websites in France and Switzerland (SEO texts, landing pages, category pages, product descriptions)
- Revision, reformulation, and SEO optimization of existing content (keywords, structure, performance, UX-oriented copywriting)
- Migration and integration of content onto new websites (CMS, technical optimization, consistency in wording and style)
Reviews
Recommendations
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Education
- L'Académie du CopywriterAcadémie de Théo Rossi2024Modules suivis : copywriting, e-mailing, storytelling, rédaction de pages de vente, propspection
- Master International Affairs and Business StrategySciences Po Toulouse2017Enseignements suivis : Stratégie d'entreprise, Marketing, Finances internationales, Economie de l'innovation, Stratégie d'internationalisation, Approche des marchés étrangers, Politique comparée, RSE, Sociologie de l'action publique, Droit des affaires, GRH
Certifications
- Inside LVMH CertificateLVMH2023
- Frontend DevelopmentSheCodes2022