Freelancer profile translated to English.
Back to original languageAbout Laura
Multi-talented decorator, designer, and creative with international experience in the worlds of Home, Decoration, and Lifestyle.
With an audiovisual background and over ten years in product creation and development, interior design, and branding, I bring a unique perspective to your projects to bring them to life.
Design, decoration, photo styling, set design, art direction, content creation... or looking for that idea that will make a difference! Don't hesitate to contact me.
I enjoy taking on new challenges, seeking authenticity and originality in each of my projects by working closely with my clients to tell their story through my work.
Every project tells a story, let's write yours together!
I invite you to visit my website, a small window that will bring you closer to my world, at the following address: whitestudio.paris
Looking forward to collaborating with you on new projects!
See you soon,
Laura
Spanish
Native or bilingual
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 40km), Antony (up to 40km)
Experience
- WHITE StudioArtistic Director, Founder of WHITE StudioARTS AND CRAFTSSeptember 2019 - Today (6 years and 11 months)Paris, FranceCreative studio specializing in space design, decoration, and lifestyle. I support brands and professionals in their space planning or brand image creation projects.www.whitestudio.paris
- Carrefour ManagementInternational Home Product Manager - Central Purchasing FranceRETAIL (LARGE RETAILERS)May 2011 - September 2018 (7 years and 4 months)Massy, FranceInternational Manager of Private Label for the Kitchen category.Conception, creation, and development of exclusive products for the Carrefour Group under the brands Mandine, Les Petites Collections, and Carrefour Home.• Management, optimization, and modernization of assortments• Creation of international collections and concepts.• Event organization• Team management and coordination
- Carrefour Management - Centrale d'Achats BelgiqueCategory Manager Tableware, Decoration & EventsRETAIL (LARGE RETAILERS)September 2008 - May 2011 (2 years and 8 months)Bruxelles, BelgiumConception, creation, and development of exclusive tableware and decoration products.Management, optimization, and modernization of assortments.Creation of event collections, Christmas, Carnival...
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Education
- Visual Merchandising Fashion and Luxury CertificateInstitut Français de la Mode - IFM2019Design et communication visuelle Identité de marque, dimension opérationnelle et stratégique Decodage des Tendances merchandising, nouveaux concepts et reseaux Experience design et comment créer l’évènement Scénographie Vitrines et mise en scène de l’objet
- Master Interior Design & LifestyleLISAA - The Higher Institute of Applied Arts2019Partnership with Marie Claire Maison. Conseil en tendances, style et innovation appliqué à la décoration, au textile et à l'ameublement Étude des couleurs, des matières et des finitions. Conception de moodboards et création d’ ambiances. Design d'espace et décoration, analyse et optimisation de l’espace, élaboration des plans techniques, éclairage, sélection matériaux, mobilier et décoration.
Skill set (43)
Categories
- Other