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Laura BuenavidaLB

Laura Buenavida

Project Manager | Digital Marketing

€350/day
Aubagne, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laura

Freelance Digital Marketing Project Manager


I support companies and brands in managing their digital marketing projects, from strategy to launch.

My role is to move projects forward smoothly, in a structured and efficient way, while coordinating the various stakeholders: community managers, video editors, developers, graphic designers, funnel builders, copywriters...

I like to take a project in its entirety:

  • understand the business objectives,
  • build the action plan,
  • organize production,
  • manage priorities,
  • track performance,
  • and ensure everything is progressing on schedule.

Today, I am involved in coordinating a Marketing team of 13 people on issues related to launches, acquisition, conversion funnels, content strategy, and marketing optimization.

What my clients particularly appreciate about me:

  • my organizational skills,
  • my responsiveness,
  • my commitment to projects,
  • my ability to coordinate teams with different profiles,
  • and the positive energy I bring daily.

Before that, I managed the overall marketing strategy for a training organization with:

  • management of a team of 6 people,
  • management of marketing campaigns,
  • creation of SEO content,
  • development of sales pages,
  • organization of marketing processes,
  • KPI tracking and results optimization.

Results achieved:
+80% web traffic
+35% qualified leads in 6 months

Skills:

  • Digital marketing project management
  • Coordination of creative & technical teams
  • SEO & content marketing
  • Lead acquisition
  • Conversion funnels
  • Copywriting
  • Email marketing & CRM
  • Launch of training courses / masterclasses
  • Organization & process optimization
  • Branding & content strategy

Tools:
Notion, Asana, ClickUp, HubSpot, WordPress, Figma, Slack
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • MEZAELLE
    Digital Marketing Project Manager
    E-COMMERCE
    September 2025 - Today (11 months)
    Coordination of a marketing team of 13 people
    Infopreneurship
    Emails, sales page, webinars, acquisition
    Team Coordination Marketing Project Management Infopreneur Digital Project Management Web Project Management
  • BANQCOMPARE
    FOUNDER
    January 2024 - Today (2 years and 7 months)
    Creation of a Bank Comparator (affiliate marketing)
    Website creation, total communication management, 20 partnerships: Propulse by CA, Shine, Fortuneo, HelloBank!...
    Social media creation: +3k followers on TikTok
  • FREELANCE - Caisses Régionales CA
    Banking Content Writer
    BANKING AND INSURANCE
    November 2024 - Today (1 year and 9 months)
    Aubagne, France
    Writing content for several Regional Banks: CADIF: Newsletter, article writing
    Creation of infographics
    Creation of life moments / Marketing plan support

Recommendations

Alejandra RosquinAR
Steven T.ST
Alejandra Rosquin and 1 other person have recommended Laura

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Education

  • MASTER DIGITAL BUSINESS
    PARIS SCHOOL OF BUSINESS
    2019
    MASTER DIGITAL BUSINESS
  • BACHELOR OF BUSINESS
    JAMES COOK UNIVERSITY
    2017
    BACHELOR OF BUSINESS

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