About Lahouari
French
Native or bilingual
English
Fluent
Experience
- NutralpesAds & E-commerce Acquisition ManagerE-COMMERCEFebruary 2024 - Today (2 years and 6 months)Management and optimization of Google Ads, Meta Ads, and Amazon Ads campaigns for an e-commerce brand.Implementation of profitability-oriented campaignsPerformance tracking (ROAS, ACOS, conversions)Continuous campaign optimizationImprovement of positioning and salesData-driven pilotingAdditionally, implementation of automated systems to track performance and improve marketing decision-making.
- Stackflows.aiProfitable Acquisition & Automation Expert (Ads & AI)E-COMMERCEFebruary 2024 - Today (2 years and 6 months)Toulouse, FranceI design and implement systems to improve business acquisition and profitability by combining Ads campaigns and intelligent automation.My goal: transform your marketing actions into a clear, manageable, and results-oriented system.🔧 Acquisition & AdsImplementation and optimization of Google Ads, Meta Ads, and Amazon Ads campaignsCampaign structuring to improve ROAS, ACOS, and profitabilityPerformance analysis and continuous optimizationData-driven piloting (CPC, conversions, acquisition cost, actual profit)🤖 Automation & Intelligent SystemsAutomation of performance tracking (Ads, sales, profitability)Centralization of marketing data (Google, Meta, Amazon, Shopify)Implementation of automations with n8n, Make, ZapierCreation of intelligent systems to analyze campaigns and facilitate decision-making📊 Case StudiesPiloting and optimization of Amazon Ads campaigns with daily tracking of sales and profitabilityImplementation and management of Google Ads and Meta Ads campaigns for e-commerce (Shopify)Lead generation and optimization of Google Ads campaigns for local businesses (construction sector)Implementation of automated systems to simplify marketing management and performance tracking🚀 ResultsMore profitable acquisitionBetter campaign pilotingOperational time savingsFaster and more effective decisions👉 My approach: combine Ads performance and automation to create simple, scalable systems directly oriented towards business results.
- EzilecAds & Local Acquisition Management (Construction)CIVIL ENGINEERINGApril 2022 - Today (4 years and 4 months)Implementation and optimization of Google Ads campaigns for lead generation in the electrical sector.Creation of local campaignsQualified lead generationOptimization of acquisition costPerformance tracking and improvement
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