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Laetitia RomeroLR

Laetitia Romero

Digital Audit & Strategy Consultant

€390/day
Delémont, CH
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laetitia

Your digital presence is costing you clients without you even knowing it.

I support entrepreneurs and SMEs whose online presence is fragmented, inconsistent, or underutilized.

My approach: I analyze everything your clients see online — website, social media, Google Maps, partner platforms. I identify what's blocking you and deliver a clear report with concrete, prioritized actions.
✅ Results — Establishment in my region:

  • Comprehensive 14-page digital audit
  • Facebook: 12,800 views, 476 new followers, 4,200 people reached in 6 weeks
  • Instagram: created from scratch, 485 people reached in the first month
  • Unused studio identified: -7,200 CHF/year in losses
  • Google Maps, Booking, and platforms reorganized

🎯 What I analyze:

  • Social media & content consistency
  • Website & booking links
  • Google Maps & local visibility
  • Booking, platforms & customer reviews

💼 Ongoing international project:

Integrated into an international marketing team in Portugal — premium product for the luxury market. Tool analysis, digital strategy, supplier search, and brand positioning.

🔍 My 3-step method:

  • Comprehensive audit of your digital ecosystem
  • Clear report with prioritized actions
  • Optional support for implementation

I work 100% remotely for clients in French-speaking Switzerland and French-speaking France.
Want to know what's blocking your digital presence? Contact me.
  • French

    Native or bilingual

  • Spanish

    Basic

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • Établissement touristique – Jura (confidentiel)
    Digital Consistency Audit · Strategic Recommendations
    RESTAURANTS AND FOOD SERVICE
    January 2026 - January 2026
    Delémont, Switzerland
    Context:
    Local tourist establishment with a digital presence across multiple platforms.

    Problem:
    Information inconsistencies, lack of visual and message coherence, direct impact on credibility and bookings.
    Intervention:

    14-page global audit covering website, social media, Google Maps, Booking, and partner platforms. Analysis of discrepancies and prioritized recommendations.

    Results:

    • Facebook: 12,800 views and 476 new followers in 6 weeks
    • Instagram: 485 people reached in the first month
    • Unused studio identified: -7,200 CHF/year in losses
    • Google Maps, Booking, and platform presence completely reorganized
    Audit Digital Communication Social Media Canva Organization
  • ECAS Jura,
    Administrative Agent
    January 2022 - September 2025 (3 years and 8 months)
    Saignelégier, JU, Switzerland
    Complete management of administrative tasks related to the population and social insurances.
    Updating and validating internal databases, processing files, and coordinating with municipal services.
    Cross-functional administrative support: mail management, data entry, information verification, and digital filing.
    Administrative and Commercial Management Data Entry Discretion and Confidentiality ERP Software Population Services
  • Pierval SA,
    Commercial Officer and Control Manager
    January 2007 - January 2021 (14 years)
    Reconvilier, BE, Switzerland
    At Pierval, I held a key role in administrative management, taking charge of various organizational tasks and ensuring the efficient management of internal resources. I was also involved in supporting and training teams, contributing to their skill development and the improvement of the company's internal processes.

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Education

  • Cours AJEAS, certificat généraliste en assurance sociale Formation
    Avenir,
    Cours AJEAS, certificat généraliste en assurance sociale Formation
  • Comptabilité générale PME Formation emplois,
    2009
    Comptabilité générale PME Formation emplois,

Skill set

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