Freelancer profile translated to English.
Back to original languageAbout Laëtitia
I help entrepreneurs and brands develop their visibility and sales through authentic and effective digital communication.
With over 10 years of experience in sales and creating my own online store, I master the entire customer journey: attract, engage, and convert.
I can help you with content creation (social media, reels), email marketing, and structuring your digital strategy, with a human and results-oriented approach.
French
Native or bilingual
Can work on-site
Saint-Brieuc (up to 50km)
Experience
- Enjoy MarsDigital visibility (social media, blog & e-commerce)October 2021 - July 2025 (3 years and 9 months)Plérin, FranceCreation and complete management of an online store (WordPress, WooCommerce)Implementation and management of the digital communication strategyContent creation for social media (posts, reels, storytelling)Management and animation of social media (Instagram, Facebook, TikTok)Writing of email marketing campaigns (newsletter, commercial offers)Creation of visuals via Canva (posts, stories, marketing materials)Optimization of product descriptions (SEO, persuasive writing)Performance analysis (traffic, sales, customer behavior via analytics tools)Customer relationship management (after-sales service, loyalty, customer exchanges)Inventory, collection, and product launch managementDevelopment of a strong and consistent brand imageCreation of a conversion-oriented content strategyImplementation of a simple funnel (social media → website → purchase)
- L morinContent creator & digital visibility (social media, blog & e-commerce)RETAIL (SMALL BUSINESS)January 2021 - Today (5 years and 7 months)Saint-Brieuc, FranceManagement and animation of your social media (Instagram, Facebook, TikTok)• Content creation (posts, reels, stories, Canva visuals)• Web content writing (blog posts, product descriptions, storytelling)• Creation and writing of marketing emails (newsletter, campaigns, sales emails)• Implementation of strategies to build audience loyalty• Optimization of your online visibility✨ My goal: to help you gain visibility, connect with your audience, and transform your communication into a real sales driver.
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Education
- BTS Business Management Assistant for SMEs/PMIsaformance2017Gestion administrative et organisation d’entreprise Suivi client et gestion des relations commerciales Comptabilité de base et gestion financière Communication professionnelle écrite et orale Gestion de planning et coordination des activités
- French Baccalaureate in Fashion and Clothing Trades (MMV) – soft tailoring / haute couturesacre coeur2009Techniques de couture (flou et structuré) Conception et réalisation de vêtements Analyse des matières et des coupes Travail de précision et finitions haute qualité Développement du sens esthétique et créatif