Freelancer profile translated to English.
Back to original languageAbout Laetisia
SEO content writer and operational SEO assistant, I work across the entire content production chain: keyword research, optimized writing, WordPress integration, internal linking, metadata, images, and performance tracking.
For over 4 years, I have been supporting French-speaking (and English-speaking) agencies, media, and startups that need a reliable, autonomous, and versatile profile; without having to explain everything.
What I handle:
🔍 Keyword Research (Semrush, Google Trends, Haloscan)
✍️ SEO Article Writing (French & English)
⚙️ WordPress Integration (Yoast, Yootheme, internal linking, heading tags, meta)
🖼️ Image Selection and Cropping (Freepik, free stock photos)
📊 Performance Tracking (traffic, ranking, conversions)
📅 Editorial Calendar Management and Team Coordination
📍 Google My Business, LinkedIn, Facebook Management
Areas of Expertise: Web3 / Crypto · Finance · Web Hosting · Tech · Lifestyle · Humanitarian Aid · Wellness
Tools: WordPress · Yoast SEO · Semrush · Notion · Google Workspace · Pipedrive · Airtable · Slack · ChatGPT · Gemini · Perplexity
Available for one-off or recurring assignments, in French and English. Responsive, rigorous, deliverables on time.
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Le Média FémininFounder & Content Writer — Editorial BlogJune 2026 - Today (2 months)Creation and complete management of an editorial blog for a female audience — my practical field for applying and refining my SEO and writing skills, from A to Z and in full autonomy.- Definition of the editorial line and content strategy- Writing of all articles (topic research, structure, tone)- On-page SEO optimization: keywords, heading tags, meta title/description, internal linking- Technical site management (structure, publication, performance monitoring)- Autonomous project management, from conception to launch
- Cartographie GEO REFLETSEO Assistant — Writing & IntegrationJanuary 2026 - Today (7 months)Responsible for natural referencing and content production for the company's local and service pages.- Writing and integration of optimized SEO articles (heading structure, meta tags, internal linking)- Creation and publication of new web pages (services, local areas)- Performance monitoring and analysis: traffic, conversions, ranking — conversion funnel reporting- Management of Google My Business profiles and social media posting- Direct collaboration with the founder on overall SEO strategy
- CoinauteEditor-in-Chief and Head of PartnershipsMarch 2024 - Today (2 years and 5 months)Editor-in-chief and head of partnerships for a Web3/Crypto specialized media outlet, responsible for editorial strategy, team management, and strategic partnership development.- Team Management: supervising interns in writing and translation- Partnership Development: link building, Web3 events, collaboration with PANGO agency- Keyword Research and SEO monitoring (Semrush, Haloscan, Google Trends)- SEO content writing and integration- Implementation of internal processes (Notion, AI tools) and site performance monitoring- Commercial watch and editorial strategy in collaboration with the team- Publication and animation of social media (Twitter/X, LinkedIn)
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Education
- Master of ScienceEcole Normale Superieure Fianarantsoa Madagascar2018Master in Science of Education, Training and Development
- English languageEnglish Teaching Program Antananarivo2018English language