Freelancer profile translated to English.
Back to original languageAbout Laetitia
WORDPRESS, WOOCOMMERCE AND ELEMENTOR EXPERT
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I have over 10 years of experience in website creation, as a web project manager and web integrator. I also hold an MBA in Digital Marketing specializing in e-commerce, so I have both technical and marketing expertise.
🚀 +200 websites created on WordPress
⭐ +51 5/5 reviews on Google and Malt
🔐 40 WordPress sites in maintenance
✅Among my clients:INSEEC School, Sup de Pub School, Yem energy (ENGIE), Amarenco, Pixpay, La carte française, Opus Urbain, Heartfulness, Mycosmosoft, Smartisan, Yogamatata, Sisso, Happy paint, Xalis Finance
KEY SKILLS:
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🚀Web Project Management & Web Design
- Audit and feasibility study
- Writing specifications
- Wireframing
- Responsive design mock-up integration: Adobe XD, Figma
🖥️ Website Development WordPress and WooCommerce:
- Custom site creation with ACF and Elementor
- WPML plugin integration (Multilingual)
- Forms + CRM synchronization
- Website performance optimization
- Structural SEO optimization
- Dokan Marketplace
🛠WordPress Maintenance
WordPress, plugin, and theme updates
WordPress security
Daily backups / WordPress backups
English
Fluent
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Ferrer FormationsOnline Course Website: E-learningEDUCATION AND E-LEARNINGMarch 2025 - July 2025 (4 months)
- Design / Integration using WordPress and Elementor
- Integration of an LMS with Learning Management System
- Training
- Révérences ArtisanatsMarketplace using WordPress, WooCommerce, and DokanARTS AND CRAFTSMarch 2025 - June 2025 (3 months)
- Specification / Wireframing
- Design proposal using Figma
- Integration using WordPress, WooCommerce, Dokan, and ACF
- Performance and mobile optimization
- BodysculptorBodysculptorE-COMMERCEFebruary 2024 - Today (2 years and 6 months)Multilingual e-commerce site.Design proposalIntegration using WordPress and ElementorWooCommerceInstagram ShopWebsite:
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Education
- MBAMCI – DIGITAL MARKETING MANAGERILV - Leonard de Vinci University Center20171 – Construire et gérer un projet digital HTML, CSS CMS (Joomla, WordPress, Drupal) Photoshop, & Univers Adobe Ergonomie et design dans le digital Applications mobile iOs & Android Gestion de projet 2 – Technologies innovantes Initiation à la robotique Imprimantes 3D Objets connectés Intelligence artificielle 3 – Start-up Étude et analyse des start-up Modèles économiques Business plan et levée de fonds Growth hacking 4 – Mobile marketing Business (m-commerce, m-paiement) ASO : App Store Optimization Applications mobiles / développement UX (user experience) mobile 5 – E-marketing et digital adversiting Content et inbound marketing, social gaming. SEO : Search Engine Optimisation SEA / AdWords Community management (agence / blogueur) Communiquer sur les réseaux sociaux / social ads (Facebook, Twitter, Youtube, Pinterest, Instagram, Linkedin, Snapchat…) Performance marketing, e-mailing, affiliation, AB testing E-réputation et marketing d’influence Display, programmatique & RTB Vidéoplanning CRM multicanal 6 – E-commerce Les règles d’or Moyens de paiement Construire une e-boutique avec PrestaShop Droit e-business Sécurité numérique 7 – Smart data Google analytics Mesure d’audience et trafic user centric, site centric et ad centric DMP (Data Management Platform) data marketing, modèles prédictifs & algorithmes Datavisualisation et dashboarding, data analytics Open Data & big data CRM multicanal AB testing 8 – Savoir-faire et savoir-être Coaching Gestion de votre projet professionnel Communication et leadership Média training Conduite du changement