About Laetitia
English
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French
Native or bilingual
Experience
- Harmonie MutuelleData ScientistBANKING AND INSURANCESeptember 2021 - December 2022 (1 year and 4 months)Rennes, FranceData scientist contractor within the Marketing Department - Studies & Data unit
- KPAMImplementation of a Decision Support ToolCONSULTING AND AUDITSAugust 2020 - September 2020 (1 month)Statistical analysis of survey data for the implementation of an automatic selection tool for priority and atypical subjects (statistical indicators, simulations).Verification of consistency between hypotheses and commercial discourse.
- AYOR _ HammelImproving Knowledge of New CustomersCIVIL ENGINEERINGMay 2020 - May 2020 (1 month)Assisting the client in redefining their commercial strategy by providing statistical analysis of new customer characteristics since late 2018 (how do they consume? where are they? what interactions did they have with the company before their first order? etc.)Improving knowledge of new customers allows for the implementation or adaptation of commercial campaigns (frequency/contact method) for loyalty purposes.
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Education
- DESS Business Decision TechniquesParis I - La Sorbonne2005Econométrie, Statistiques, programmation informatique, économie