Freelancer profile translated to English.
Back to original languageAbout Laetitia
I am an innovation consultant with 3 hats: UX Researcher, Workshop Facilitator (Design Sprint...) and Design Thinking Trainer.
As a UX Researcher, my role is to be the voice of your users and to bring it to your teams.
As a Facilitator, my role is to help your teams create new products or services quickly, more effectively, and by bringing out the best in them.
As a Trainer, I pass on my know-how to your teams, helping them integrate innovative project management methodologies into their processes.
Preference for remote assignments, but in-person is of course also possible.
In the past, I have trained professionals and students in design thinking, participated in the creation of numerous projects (products and services), and notably co-founded a startup specializing in the development of artificial intelligence algorithms for AI service creators.
I specialize in managing and supporting innovative projects:
> Understand the needs of your solution's users,
> Identify and test the right approach
> Find and conceptualize potential solutions
> Prototype quickly
> Test and get feedback
> Iterate.
Training:
- Design Thinking.
- Design Sprint.
- Facilitation,
- Introduction to Artificial Intelligence for your business teams.
Working languages:
> French (native language)
> English (bilingual)
> Portuguese (native language)
> Spanish (professional proficiency)
French
Native or bilingual
English
Native or bilingual
Portuguese
Native or bilingual
Spanish
Fluent
Italian
Basic
Can work on-site
Paris (up to 50km), Lyon (up to 10km), Bordeaux (up to 10km), Rouen (up to 10km), Compiègne (up to 10km)
Experience
- SensefactInnovation Expert, Facilitator and Coach for Innovative ProjectsCONSULTING AND AUDITSFebruary 2019 - Today (7 years and 4 months)Paris, France> I help you identify your users' pain points to save time and minimize risks in deploying new products or services.=> Writing and implementing research protocols, intelligence gathering, qualitative interviews, observation, quantitative analysis methods, insight analysis and prioritization...> I support and coach your innovation projects to enable your teams to perform at their best while achieving concrete and testable results very quickly. #Facilitation #Gandalf> I help you create and maintain consistency between your various touchpoints, products, and services to create a true global customer experience.> I train your teams in innovative project management methods.In English, in French, remotely (and it works almost even better), in person.Experience: SNCF Réseau, L'Oréal, MOONDA, ENSAG, Richemont, Redbull, Aos, Different Factory, Savvier, Change the Work, Idée Tangible...Training references: EFCO Formations, ESCEN, Neoma Business School, emlyon business school, CIFFOP, EFAP
- Idée TangibleDesign Sprint Master for a Village by CA team + Legal PublisherCONSULTING AND AUDITSSeptember 2021 - September 2021Paris, FranceDesign Sprint Master for a team from a major legal publisher supported by the Village by Crédit Agricole in Paris.UX Research on the team's issue (internal analysis, qualitative interviews, benchmark),Ideation and selection of innovative solutions,Creation of an interactive prototype using Figma,User testing,Iteration,Creation of a roadmap using user stories.
- Cleverm8Co-founder and CEOSOFTWARE PUBLISHINGOctober 2018 - August 2021 (2 years and 11 months)My role:1. User Researcher:> Identify the needs of Cleverm8 users iteratively through qualitative interviews, in-depth analysis of the ecosystem, user testing, and monitoring in the fields of neuroscience, deep tech innovation...> Identify and study the various use cases of Cleverm8 technologies using sector-specific insights, potential users, and business experts.> Creation and application of a "situational analysis" methodology to analyze a user's attitudes and needs regarding a specific task for automation.2. Service Design> Design of the Cleverm8 strategy> Study, identification, and creation of the various touchpoints of the Cleverm8 experience> Testing and iteration on our user experiences3. Marketing & Sales> Creation of offers, prospecting and managing client accounts...> Content creation, website design, wording and communication management...> Prospecting and developing partnerships.Some examples of projects and use cases:> Detection of under-embargo transfers for a TOP10 European bank (x4 accuracy)> Management of SAV alerts for EasyVista (>90% of alerts managed automatically)> Introduction of a major bank to differentiating AI (21 hours of training)> Detection of anomalies and errors in invoices (Time saving of 1.5 hours/week/person in an industrial company).Cleverm8 is a deep tech startup providing differentiating Artificial Intelligence services that adapt to each user's context. (Contextual AI)Our vision: to help you automate more complex tasks, based on rare events, or on a very wide variety of criteria. Process your data context!Named DeepTech Pioneer by Hello Tomorrow.
Reviews
Philippe
Different FactorY SARL
Reviewed on 10/2/2018
Laetitia was very involved in the mission.
She embraced a difficult subject with great open-mindedness and adapted to an unforeseen situation with great agility!
Amina Afaf
Savvier
Reviewed on 6/6/2018
I collaborated with Laetitia twice on a Design Thinking Sprint. She handled the mission with great ease and energy: professional and flexible in the preparation phase, attentive and dynamic during the workshop facilitation. I will definitely call on her for my future missions.
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Education
- MSc in Managementemlyon business school2017
- MSc in IDEA (Innovation, Design, Entrepreneurship & Arts)emlyon business school & Ecole Centrale de Lyon2017Gestion de projet par la méthodologie du Design Thinking. Spécialisée en Entrepreneuriat et Innovation.
Certifications
- Apply Psychology to DesignOpenclassrooms2021
- Gestion de projet AGILEOpenclassrooms2021