About Laeticia
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Experience
- Freelance - Laeticia LarguierResponsible Communication ConsultantCONSULTING AND AUDITSJanuary 2023 - Today (3 years and 5 months)GenĂšve, SwitzerlandConvinced that the communication sector must be shaken up to tell new stories and promote respectful practices in service of transitions, I support you in implementing a more responsible communication strategy.Tasks:âŸCreation of a responsible communication trainingâŸArticle writingâŸCommunication strategy consultingSkills:âŸDevelopment of a global responsible communication strategyâŸCreation of written contentâŸCreation of digital contentâŸInternal communication: engage your employees in your CSR strategyâŸTraining on responsible communication: get the keys to implement responsible communication from A to Z
- Bring The WayCommunication Project Manager - FreelanceCONSULTING AND AUDITSAugust 2023 - Today (2 years and 9 months)Paris, FranceSome tasks:âŸCreation and implementation of the social media strategyâŸCreation and implementation of the acquisition strategyâŸB2B CommunicationâŸCreation of written and digital contentThe purpose of Bring The Way is to bring two worlds closer: The world of companies that have skills and seek to value Engagement; and the world of associations, driven by purpose, seeking means and skills.
- Societe Generale Private Banking - SGPBCommunication and CSR OfficerBANKING AND INSURANCEJune 2021 - June 2022 (1 year)Geneva, SwitzerlandSome tasks:âŸOrganization of the Swiss Emerging Artist PrizeâŸImplementation of a new intranet and daily content creation around employees and CSR topics (articles, interviews...)âŸOrganization of volunteer days for employeesâŸSpeech and article writingâŸContent creation for social mediaIn 2020, the banking group decided to place responsibility at the heart of its purpose: "Building a better and sustainable future with our clients by providing responsible and innovative financial solutions."
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Education
- Master 2 (M2), Brand and Innovation ManagementISCOM2019
- Master 1 (M1), Marketing and Global CommunicationISCOM2018