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Laarissi SoukainaLS

Laarissi Soukaina

Digital project manager agile/ Dev / Marketing

€680/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laarissi

Digital project manager for 10 years. 5 years in agencies and 5 years in insurance and mutuals.
>My missions:
Digital strategy consulting
Agile project management
UI/UX and Front-end development
Inbound marketing (qualified lead generation)
Analysis and reporting
SEO, SMO, SEA
Social media strategy
Workshops and training (upskill your teams)

  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Société Générale
    DIGITAL PROJECT MANAGER
    BANKING AND INSURANCE
    September 2020 - Today (5 years and 9 months)
    Paris, France
    Within the Lyxor ETF division. I am in charge of managing the group's digital projects:
    Gathering, analyzing, and qualifying business needs (operational teams and markets)
    Writing functional backlogs, user stories, and test plans
    Creating wireframes, analyzing and studying UX
    Supervising project teams
    Managing schedules and budgets
    Developing Web analytics reports on Tableau / Data Studio
    Scrum Agile Method Product Management Data Visualization
  • MGEL
    Digital project manager & marketing
    BANKING AND INSURANCE
    December 2015 - July 2020 (4 years and 7 months)
    Nancy, France
    Team management of development/programming and management of internal and external projects aimed at achieving the expected transformations in terms of digitalization of production and online insurance and mutual product sales processes.
    Agile Method Project Management Web Marketing Strategy Inbound Marketing Web Marketing Google Analytics Google AdWords SMO SEO SEA
  • Université De Lorraine (Saulcy Metz)
    Digital strategy trainer
    EDUCATION AND E-LEARNING
    January 2018 - June 2018 (5 months)
    Metz, France
    Based on practical case studies, I help Master 2 students in "Digital Project Creation" apply their theoretical knowledge: Defining SMART objectives, Implementing an Inbound Marketing strategy, Defining marketing automation workflows, optimizing natural referencing, etc.
    Web Marketing Training AdWords Training SEO Training Social Media Training

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Education

  • Digital Marketing Expertise Certification
    IAB GROUP
    2015
  • Google Adwords Search Certification
    Google Adwords
    2015

Skill set (31)

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