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Kristin KoppKK

Kristin Kopp

SEO | Content & Copy Writing | E-Commerce | Canva

€190/day
Radolfzell am Bodensee, DE
0-2 years

Average response time: 24 hours

Freelancer profile translated to English.
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About Kristin

SEO Content, Product Texts & Content Marketing for E-Commerce and Online Shops

I am an SEO Content Manager specializing in search engine optimized texts, e-commerce, and visual content marketing. My goal is to make products, brands, and services visible through strategic content – with texts that inform, build trust, and motivate purchases.

I create SEO-optimized product descriptions, web texts, and blog articles based on keyword research and user behavior. The focus is on natural language that appeals to both search engines and people. Especially in e-commerce – for example, on platforms like Etsy or Shopify – I ensure that every word contributes to conversion goals.

In addition to text creation, I also offer the design of visual content with Canva, for example for Pinterest, social media, or product presentations. This combination of text and design enables consistent brand communication that creates recognition and evokes emotions.

Through my experience in online marketing and my structured way of working, I combine creativity with analytical thinking. I work goal-oriented, reliably, and place great importance on clear communication and timely implementation.

Key Areas of Expertise in SEO, Text & Visual Marketing

  • SEO Product Texts & Conversion-Optimized Descriptions
  • Keyword Research & Competitive Analysis
  • Blog Articles & Content Strategy
  • Pinterest & Social Media Content
  • Graphic Design & Mockups with Canva
  • On-Page SEO & Optimization of Existing Content

I am looking for projects where high-quality content makes the difference – and I look forward to a long-term collaboration with companies that value quality and clear messages.
  • German

    Native or bilingual

  • English

    Conversational

  • French

    Basic

Remote only
Primarily works remotely

Experience

  • Only4You Media
    Self-Employed in Online Marketing
    E-COMMERCE
    June 2025 - Today (1 year and 2 months)
    Radolfzell am Bodensee, Germany

    E-Commerce Content & SEO Marketing for Brand Growth

    Only4You Media is my own online marketing business with a focus on SEO, content creation, and e-commerce. I combine data-driven thinking with creativity to make brands visible online, increase reach, and build sustainable customer loyalty.

    Tasks & Focus Areas in SEO and Content Marketing:

    • Building my own online shop including product management & SEO
    • Creating sales-driven product texts and SEO-optimized content for Etsy & Print-on-Demand products
    • Developing social media strategies for Pinterest & Instagram
    • Designing visual content with Canva for Pinterest, social media & product presentations
    • Planning content campaigns and keyword strategies for organic reach
    • Analyzing and optimizing performance via Google Analytics & Pinterest Analytics

    Results & Added Value in Digital Marketing:

    • Increased visibility through strategic SEO optimization and content focus
    • Building a strong brand identity with clear positioning in e-commerce
    • Consistent brand presence through coordinated text and design strategy
    • Improved engagement rate through targeted content creation


    SEO Social Media Marketing SEO Texts Graphic Design with Canva Content Marketing
  • Happie Animals (Animalytics GmbH)
    SEO Content Manager
    SOFTWARE PUBLISHING
    September 2024 - December 2024 (3 months)
    Hamburg, Germany

    Content Creation & Blog Management in Animal Health

    As part of a freelance project, I supported happie animals in SEO content and app optimization. My focus was on creating bilingual blog articles (German/English), editorially preparing use cases for surgical insurance, and optimizing texts and user experience in the Happie app.

    Tasks & Responsibilities:

    • Conception, creation, and optimization of blog articles on industry-specific topics in the animal and health sector
    • Development and revision of landing pages with a focus on conversion optimization, readability, and design
    • Implementation of comprehensive SEO measures (keyword research, meta optimization, internal linking, alt texts, structuring)
    • Editorial revision of English-language texts and adaptation for the German market
    • Analysis and optimization of Core Web Vitals to improve loading speed, interactivity, and visual stability
    • Support with use cases in the areas of animal diseases, surgical insurance, and app communication
    • Creation of social media previews and accompanying Canva graphics for blog articles

    Results & Learnings in SEO:

    • Deepened knowledge in on-page SEO, keyword strategy, and technical performance optimization
    • Improved readability and user experience through structured content design
    • Developed a solid understanding of content marketing in the health and animal sector
    • Gained practical experience in using common SEO tools and applying data-based optimization measures


    Canva Design & Visual Content Creation Content Marketing Blog Articles & Storytelling SEO Content Writing On-Page Optimization
  • ditegra GmbH
    Junior SEA Manager
    DIGITAL AND IT
    September 2023 - November 2023 (3 months)
    Radolfzell am Bodensee, Germany

    Performance Marketing & SEA Campaign Management

    At ditegra GmbH, I gained initial practical experience in managing and optimizing SEA campaigns. My focus was on analyzing search queries, evaluating campaign results, and creating sales-oriented ad content.

    Tasks & Responsibilities:

    • Planning, management, and optimization of Google Ads campaigns
    • Keyword analysis and ad creation in the area of search engine advertising
    • Development of creative advertising texts and headlines for paid ads
    • Creation of email newsletters and social media posts to support campaigns
    • Evaluation of campaign performance and derivation of recommendations for action

    Results & Learnings in SEA:

    • Built solid knowledge in Google Ads, CPC strategies, and conversion tracking
    • Improved click-through and conversion rates through targeted text optimization
    • Strengthened my analytical skills in data-driven marketing


    SEA Google Ads Conversion Optimization Performance Marketing Email Marketing

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Education

  • Bachelor Professional of Marketing (CCI)
    IHK
    2023
    Bachelor Professional of Marketing (CCI)

Certifications

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