Freelancer profile translated to English.

Description

Product Designer with 5 years of experience. I help SaaS and websites increase their conversion and adoption through accessible interfaces and robust design systems. At Mansa, I boosted customer onboarding/registration flow by 7%. At Teetsh, I launched features massively adopted by teachers. And at Airbus, I improved cockpit safety with a simplified pilot flow. If you need design that proves its impact, I can help.

Managed deliverables:

User research report with next steps
High-fidelity mockups with prototypes
Clean handoff for the development team with all resources and specifications
Folder containing one or more icons for different sizes (16px, 24px, 32px, and 48px) and formats. (png, svg)
PDF presentation of a graphic charter

Possible projects:

Redesign: website, website pages, dashboard, SaaS, CRM
Feature improvement
Conversion rate improvement
Task completion rate improvement
Task execution rate improvement (speed)
Ergonomic audit
Accessibility audit
Icon creation
Graphic charter

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Serbian
Native or bilingual

Workplace preferences

Can work on-site

Bordeaux (up to 15km)

Teetsh
Principal Product Designer - early stage
EDUCATION AND E-LEARNING
August 2024 - January 2025 (5 months)
Bordeaux, France
Teetsh is a SaaS that helps French-speaking teachers organize themselves and save time daily in their activities.

Business Problem:
Time saving for teachers, adoption of new features, product satisfaction.

Design Lever implemented:
Intuitive new features (workshop and group management, integrated AI, referral program redesign, filter improvement, PDF customization, template creation.

Metrics impacted:
Feature Adoption: 60%+ use the new group/workshop management
Engagement: time saved per teacher, average number of templates used, and number of PDFs downloaded.
Retention: weekly active user rate outside of summer periods increased.
Viral Conversion: teacher referral rate up, school referrals.
Accessibility: 80% of documents + accessible.
User Experience Design SAAS Design Thinking User Interface Design Conversion Rate Optimization
UX-Republic
Product designer / Product manager
BANKING AND INSURANCE
May 2023 - August 2024 (1 year and 3 months)
Niort, France
MAIF is an insurance mutual that insures individuals, associations, and businesses (car, home, civil liability, provident).

Consultant at the IT department (BtoE) and working as the sole designer for 6 different tech squads simultaneously.

Business Problem:
Low design maturity in IT teams, unoptimized software, limited adoption, excessive task completion time.

Design Lever implemented:
User research, software redesign, feature addition, design system improvement, design ops, implementation of digital accessibility rules and standards, accessibility audit.

Metrics impacted:
Internal User Adoption: increased usage rate of redesigned software.
User Productivity: 50% time saved on a key task thanks to intuitiveness and accessibility.
Internal User Satisfaction: Customer satisfaction score increased.
Design Maturity: increased integration rate of the design system across 5 out of 6 squads.
Digital Accessibility: increased WCAG compliance of internal software.
User Experience Design Accessibility Design System KPI User Interface Design
UX Republic
Product designer
AVIATION AND AEROSPACE
May 2023 - August 2024 (1 year and 3 months)
Toulouse, France
NavBlue, an Airbus subsidiary, is an air navigation and air traffic management service provider that helps airlines optimize their flight operations.

Business Problem:
The product needed to be optimized for critical users (pilots) while respecting safety and accessibility constraints.

Design Lever implemented:
Use of Design Thinking, creation of features and flows focused on the human factor. Improvement of digital accessibility and Design System consistency.

Metrics impacted:
Risk Reduction and human errors.
Improvement of end-user productivity.
Increase in their satisfaction, by making products safer and more intuitive.
User Experience Design User Interface Design Accessibility Aeronautics Design System

Check out Kristina's experience

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Master's degree
OpenClassrooms
Bachelor's degree
Université Paris Ouest Nanterre La Défense
2017

Check out Kristina's education

Communicate and formalize your ideas through storytelling
OpenClassrooms
2020
Storytelling
Get started with Design Thinking
OpenClassrooms
2020
Design Thinking

Kristina's certifications are only visible to Malt Community members

Kristina J.

Senior Product Designer

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