Freelancer profile translated to English.
Back to original languageAbout Charles
Looking for a Klaviyo and CRM expert who can turn your emails into a real growth lever? I help e-commerce brands generate between 20 and 50% of their revenue through email marketing, by combining high-performing automations, impactful newsletters, and a tailor-made CRM strategy.
👨💻 About Me
My name is Charles Hoffmann, CRM Expert and Klaviyo consultant. My expertise is mainly focused on Klaviyo, which I have optimized for over 50 e-commerce brands to maximize their growth through email marketing. I have worked with both ambitious startups and established e-commerce players (Asphalte, DELSEY PARIS, Le Petit Ballon, SOVA…).
📧 My Klaviyo Email Marketing Expertise
- Newsletter design & sending
- Advanced segmentation & personalization
- Klaviyo automations (flows, customer journeys)
- Deliverability optimization & reporting
- Lead capture strategy and email list growth
- End-to-end Klaviyo support
📈 My CRM Expertise
- SMS marketing
- WhatsApp (flows, campaigns)
- Loyalty programs
- Full CRM audit (including Klaviyo)
🚀The Results I Deliver
- +20 to 50% average revenue increase
- +25% of abandoned carts recovered
- +15% customer retention
- +5 to 10% newsletter subscriptions
- An email strategy that respects your brand's DNA
🤝Why Work With Me?
My clients appreciate the quality of my advice, the rigor of my Klaviyo CRM methods, and my adherence to deadlines.
Together, we will build a sustainable email marketing strategy that will not only bring you immediate sales but also improve customer loyalty in the long term.
Discover my portfolio below and let's discuss the best way to grow your sales with Klaviyo 👇
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- Maison MKlaviyo Expert & CRM ManagerFASHION AND COSMETICSSeptember 2025 - Today (11 months)Chartres, FranceEnd-to-end Klaviyo & CRM support for Maison M (participant in the show "Qui Veut Être Mon Associé"):
- Design and implementation of essential automated sequences (flows)
- Creation and sending of high-performing newsletters
- Design and development of personalized email templates
- Conversion-oriented copywriting respecting the brand's DNA
- Aligning email marketing with Maison M's branding and identity
- THE NINESKlaviyo CRM Expert - CampaignsE-COMMERCEJuly 2025 - Today (1 year and 1 month)Bordeaux, FranceCRM & Klaviyo support for The Nines:
- Design and optimization of essential automated sequences (welcome, abandoned cart, loyalty)
- Creation of elegant and engaging newsletters
- Custom email templates respecting sartorial identity
- Precise, conversion-oriented, and branding-focused copywriting
- Wellness TheoriesKlaviyo CRM Expert - FlowsHEALTH AND WELLNESSMay 2025 - June 2025 (1 month)Luxembourg, LuxembourgDevelopment of an email marketing strategy aligned with the brand's DNA and founders' vision.My tasks:- Establish guidelines for graphic charter, tone of voice, and strategy to adopt. Because every brand is unique and deserves tailor-made emailing.- Creation of templates true to the brand's identity, specifically designed for mobile use, dark mode, and ensuring good deliverability.- Implementation of automated email sequences on Klaviyo: Welcome, Abandoned Cart, Post-purchase.
Reviews
Sahar
pdg - S DISTRIBUTION
Reviewed on 6/27/2026
super
Sahar
pdg - S DISTRIBUTION
Reviewed on 5/25/2026
super prestation !
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Education
- Bachelor Visual Design AdvertisingSup de Création2021rédaction publicitaire, design graphique, copywriting, marketing
- DUT Information-Communication Speciality AdvertisingParis Descartes2019communication, rédaction publicitaire, marketing, psychologie de l'achat