Freelancer profile translated to English.

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Description

Is your marketing advancing, but sales are stagnating?

I help SMEs structure their marketing and e-commerce strategy to turn their actions into concrete results.

With over 6 years as a Marketing Manager, I have overseen:

• Product launches

• Omnichannel strategies

• WooCommerce

• Amazon

• CRM

• SEO

• International development

I intervene quickly, with no onboarding time, for one-off or recurring missions.

Industry field of expertise

Languages

French
Native or bilingual
Vietnamese
Native or bilingual
English
Fluent
Spanish
Fluent
German
Conversational
Chinese
Conversational

Workplace preferences

Remote only

Primarily works remotely

Laboratoire Biogance
Marketing Manager
HEALTH AND WELLNESS
September 2019 - Today (6 years and 11 months)
Angers, France
I am responsible for the design and deployment of the overall marketing strategy, in direct liaison with management.

- My main missions:

360° project management (branding, digital, influence, print, events)
Product development: from idea to market launch, in collaboration with R&D and production
Product line positioning, competitive intelligence, market analysis
Content and material creation: newsletters, campaigns, presentations, sales tools
Social media management and paid campaigns / automation
Coordination of a multidisciplinary marketing team
Development and retention of strategic partners: breeders, influencers, specialized retailers

- Key results:

Strengthened brand visibility in France and internationally
Deployment of an effective ambassador program
Optimization of marketing performance through a results-oriented and data-driven approach
English French Translation Spanish French Translation Marketing Communication Social Media
Crédit Mutuel Anjou
Communications Officer
BANKING AND INSURANCE
January 2017 - January 2019 (2 years)
Angers, France
Development and management of social media strategy (LinkedIn, YouTube)
Partnership development to enhance brand visibility and image
Internal communication: dissemination of values, fostering employee engagement
Content creation: visuals, videos, interviews, motion design
Community management & establishment of an internal ambassador network
Organization of corporate, solidarity, and HR events
Employer branding development
Community Management Communication Employer Branding Social Media

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Master of Information and Communication
Université Catholique de l'Ouest
2017
Objectifs de la formation : Développer une expertise en communication publique, territoriale et institutionnelle, avec une approche pluridisciplinaire mêlant stratégie, analyse des enjeux sociaux, politiques et culturels d’un territoire. Contenu de la formation (principaux enseignements) : Stratégie de communication des collectivités territoriales Communication politique et institutionnelle Relations presse & médias locaux Marketing territorial & attractivité Conception de campagnes de communication locales Communication de crise et communication publique Analyse des enjeux sociaux et culturels des territoires Méthodologie de recherche en communication Projets tutorés & études de cas réels Stage professionnel et mémoire de fin d’études Compétences acquises : Élaboration et mise en œuvre de plans de communication Analyse des publics et des territoires Gestion de projet communicationnel dans des contextes institutionnels Maîtrise des outils de communication digitale et traditionnelle Capacité à travailler avec des acteurs publics, associatifs et privés

Kim-Vy Quach-Hong

Freelance Marketing Manager

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