Freelancer profile translated to English.

Description

I am a Product Manager / UX Researcher, specializing in e-commerce and digital customer journeys. I support business, design, and tech teams in the co-design of user-centered products, integrating user insights and market analysis.

🎓 With a Master's degree in Marketing Engineering and Design, I combine academic rigor with field experience to convey clear, actionable, and results-oriented methods.

🤝 My services

Project / Product Support: roadmap structuring, feature prioritization, and iterations.
User Research & Testing: client identification, interviews, testing, synthesis, and concrete recommendations.
Journey and KPI Optimization: analytical monitoring, friction resolution, and continuous improvement.
Coaching & Individual Support: skill development, autonomy building, and understanding the complete product cycle.

📅 How to get started

30-minute call.
Needs analysis and prioritization.
Product implementation and monitoring.
Results measurement and iterations.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Montreuil (up to 15km), Paris (up to 20km)

INDIGO
Product Owner
TRANSPORTATION
September 2023 - Today (2 years and 11 months)
Sector: Parking / Urban Mobility.
Project: Journey Evolution: Olympic Games - Spanish Customer Identification - INDIGO Pro - INDIGO Recharge
Tools: JIRA/Confluence, Figma, Amplitude, BREVO, New Relic, Slack

Identification of user issues and business needs: CRC, marketing, finance, legal.
Co-creation of solutions: collaboration with tech and design teams in an iterative approach.
User research: identify clients to contact, conduct interviews, and prepare summaries.
Bug management: analysis of CRC feedback and investigation using analytics data and logs.
Participation in agile rituals: DSM, discovery, product reviews.
Agile Methodology User Experience Design
Pierre & Vacances Center Parcs
Product Owner
TRAVEL AND TOURISM
September 2022 - August 2023 (11 months)
Paris, France
Project: Digitize the customer experience of parks and simplify internal work.
Tools: Postman, JIRA/Confluence, Mural, Figma, Teams, Airtable

Backlog management and needs prioritization.
Sprint planning with the Scrum Master.
Writing user stories and defining acceptance criteria.
Front/back functionality testing with the QA team.
Product improvement in collaboration with the UX team.
Risk and dependency management: PI planning.
Documentation updates.
Project Management SAFe Figma Atlassian JIRA
UNAMI
UX Project Manager
E-COMMERCE
September 2021 - October 2022 (1 year and 1 month)
Sectors: E-commerce, insurance, press, educational structure.
Clients: Hectar, Fleurus Presse, Kisio, Keolis, La Martiniquaise, Lifesquare
Tools: Invision, DATAVIZ, Wordpress, Forest Admin, Sylus, Monday, GA

Understanding user needs through studies, user interviews, and/or analytics analysis.
Roadmap definition and backlog management.
Creation of user stories and prioritization of different workstreams.
Organizing co-design workshops with the client and experts.
Marketing and functional recommendations on each project.
Budgeting, planning, project monitoring, continuous optimization.
E-commerce Website Project Management Trello Contentsquare

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Expert in Digital Communication Engineering and Management
HETIC
2020
Cursus grande école durant 3 ans puis spécialisation en marketing et design web. L'objectif de la formation est de devenir expert en stratégie digitale marketing et multicanal pour accroître la croissance des entreprises.
Master's in UX Design and Webmarketing
HETIC
2021
L'objectif de la formation est de devenir expert en stratégie digitale marketing et multicanal pour accroître la croissance des entreprises.