Killien Huang, Expert Mobile App 📱 | User Acquisition Manager 🚀

Freelancer profile translated to English.

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Description

Hello everyone!

My name is Killien and, after 5 years in the corporate world, I'm going freelance to help you achieve yourmobile acquisitiongoals!

If you want to boost your **acquisition strategy for your mobile app**, you've come to the right place!

Here's the expertise I can offer:

📲 Mobile Acquisition Campaign Management

> Audit and strategic advice to achieve your goals

> Creation, management, and optimization of paid campaigns on various platforms (Meta, Google, Apple Search Ads, Tiktok, Snapchat, etc.)

> Campaign analysis and reporting

📊 Mobile Tracking

> Data monitoring on your MMP (Adjust, Appsflyer, etc.)

> Data reading and interpretation (SKAN, probabilistic, etc.)

🎨 Visuals (additional)

> Creative brief inspired by best practices and market benchmarks

> Support in producing UGC videos

Looking forward to discussing your needs!

See you soon,

Killien

Languages

French
Native or bilingual
English
Fluent
Chinese
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km)

Winamax
Lead User Acquisition Manager
ENTERTAINMENT AND LEISURE
May 2024 - March 2025 (10 months)
Paris, France
• Management of a budget of several million euros allocated according to peak/off-peak periods of the year
• Implementation of strategies based on different approaches, KPIs (CPI, CPA, ROAS) and monitoring of campaign results
• Coordination of internal creative and technical teams
Addict Mobile
User Acquisition Manager
April 2022 - April 2024 (2 years)
Paris, France
• Management of a client portfolio with different challenges and objectives
• Management, piloting, and optimization of campaigns on all platforms (Meta, Google, Apple Search Ads, Snapchat, etc.) to acquire qualified and profitable users in the long term
• Analysis and reporting (data monitoring on tracking tools Adjust and Appsflyer)
Huawei l
Digital Project Manager
January 2020 - January 2021 (1 year)
Paris, France
• Management of the maintenance and evolution of the Huawei Assistance application and website
• Management of content for the Huawei Assistance application and website: articles, tutorials, banners
• Creation and launch of promotional offers on the Huawei Assistance application

Check out Killien's experience

A

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

B

Baptiste Duhen

Fullstack developer

4.6

(4)

5

A

Amed Hamou

Senior Lead Developer

4

(2)

7

A

Audrey Champion

Web developer

4.3

(3)

4

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Master of Science
Kedge Business School
2017
MSc Marketing Digital
Kedge Business School
2016