Freelancer profile translated to English.
Back to original languageAbout Khalil
Not enough qualified B2B leads? Does your acquisition rely on word-of-mouth or improvisation?
I build predictable B2B lead generation systems: strategy, execution, tools.
Results from my missions:
B2B SaaS: 20 to 60 sign-ups/week, cost per lead €0.90
4 marketing audits that doubled my clients' leads in 3 months
25 companies trained in marketing automation and lead nurturing
Email sequence: 50% open rate, 12% click-through rate
Automated prospecting pipeline built from scratch (scraping, enrichment, personalized messages)
What I deliver:
Acquisition audits and action plans
LinkedIn and outbound email prospecting pipelines
Landing pages and email sequences
Data enrichment and CRM structuring
Custom AI-powered tools to accelerate each step
8 years in B2B growth marketing. Startups, SaaS, fintech, healthcare, IT services. My profile is hybrid: I think strategy and execute the technical part. What most consultants put in a deck, I put into production.
Available 2 days/week. Recurring missions or sprints.
Write me your problem, I'll get back within 24 hours with an initial analysis.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- Khalil CadiB2B Growth Marketing & AI ConsultantSeptember 2022 - Today (3 years and 11 months)Bd Périphérique, Paris, FranceI build AI-enhanced B2B acquisition systemsfor startups, SMEs, and SaaS editors.
- StudiomaticGrowth HackerCULTUREApril 2022 - September 2022 (5 months)Paris, FranceDuring my time at Studiomatic, I worked on the creation and optimization of several landing pages. I also created several reporting dashboards on key marketing KPIs. Finally, I managed Facebook Ads campaigns for lead acquisition.
- Kobus TechDigital Marketing & CommunicationHEALTH AND WELLNESSMarch 2018 - April 2022 (4 years and 1 month)Île-de-France, FranceKobus is a SaaS for physiotherapists. The business model involves a no-obligation trial period.As head of acquisition, my role was to generate trial sign-ups and pass these leads to sales.Therefore, I was responsible for all of Kobus's digital marketing strategy to meet this objective. I managed Kobus's website (which I redesigned twice), social media, blog, email lists, email campaigns, marketing data management, and paid acquisition campaigns.I also implemented an inbound marketing strategy. The goal was to collect leads and nurture them towards the software's trial period. I managed to achieve a cost of €0.10 per lead.
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Education
- Master 2 (M2), Digital Strategy, Strategic Planning, and Brand ContentSup de Pub - Groupe INSEECMaster 2 (M2), Stratégie Digitale, Planning Stratégique et Brand Content
- Master of Mass CommunicationIICP2017Master en communication