Freelancer profile translated to English.

Description

👋 Hello, I am Besma, a specialist inProduct Designand **User Experience**.

My approach is empathy-driven, and I transform user needs into intuitive solutions. I'm like someone who knows their multiplication tables by heart: I make sure every pixel is in its place.

Here's what I can do:

Design Tokens
Design System
UX Research
Mobile First
Prototyping
B2B & B2C
UX Writing
Handoffs: because we need to be as empathetic with our teams as we are with our clients, hence the last point.
Service Design

The clients I've loved working with:

Yassir
Somfy
Bonjour Jacob
Plethore
Lt Services
Accord Production

Ready to give your projects a boost? Let's chat over a coffee (virtual or not) ☕️

Industry field of expertise

Languages

Arabic
Native or bilingual
English
Fluent
French
Native or bilingual

Workplace preferences

Can work on-site

Marseille (up to 20km), Paris (up to 10km)

yassir
Product Design Manager
TRANSPORTATION
March 2022 - December 2022 (9 months)
Marseille, France
Designed user journeys for over 2 million users and adapted them for all countries where the tool is available, also created and documented the Design System. I focus on managing and controlling the quality of deliverables for the entire Mobility domain (Driver/Rider), which includes managing and monitoring the UX Mobility team, as well as designing and overseeing the B2B project from ideation to launch.
User Experience Design Design System Team Management Agile Method UX Design UX Writing UI/UX Figma
SOMFY ACTIVITES SA
Senior Product Designer and Ops
E-COMMERCE
May 2021 - January 2022 (7 months)
Toulouse, France
To improve living environments through automation by designing and developing comfort solutions, I first worked on redesigning the design system and cross-functional applications (Somfy Protect/TaHoma). Simultaneously, I implemented a co-design process between teams (Po, PM, Devs) and created the various illustrations and animations of the products necessary for implementation.
UX Design UX/UI Motion Design Sketch Miro User Interface Design Functional Specifications User Journey Abstract GitHub Adobe After Effects
activit service
Head of Design Department
CONSULTING AND AUDITS
September 2020 - April 2021 (7 months)
Paris, France
With the new visual identity imagined and produced, the redesign of the user journey and the interaction design of its interface, I wanted to emphasize the precision and dynamism of its editorial line. My roles were: • Creation of the visual identity, • Creation of Corporate materials, • Creation of the user journey, Icons, logo, • Web integration.
Art Direction UI Web Design UI/UX Graphic Design Web Design Digital Communication User Interface Design Stop Motion