Kevin Rose

I had the opportunity to work within the Carrefour group (Rue du Commerce) as a Business Developer, Account Manager, and finally Head of the Marketplace team, supervising a team of 10 people (7 Account Managers, 3 Business Developers). I also participated in the collaboration between Google and Carrefour as a Project Manager for the launch of GSA/Google Home in the non-food sector.

Most recently, I spent 6 months consulting as a Transition Manager in the position of Head of Business Development Marketplace.

I am now an Independent Consultant, specializing in Marketplace projects and as an E-commerce Project Manager | Account Manager & Business Developer | Strategy. I also offer my services to support brands and companies wishing to become sellers on European and/or North American Marketplaces.

Whatever your ambition and your strategy, I can intervene on the following projects:

Marketplace:

Development of the launch strategy and action plan

Optimization of product sheets and content

Support in recruiting, onboarding, and managing sellers

Commercial activation and reporting

SEA marketing strategy

Analysis of site performance indicators: traffic, bounce rate, conversion rate

Team training

E-commerce Project Manager:

Definition of the project scope and strategic support

Monitoring of the schedule and reporting

Coordination with various partners, business units, and technical teams

Back office configuration or coordination with developers

Testing and deployment

Seller on Marketplaces (Amazon, Cdiscount, Rakuten, RDC, etc.)

Manage marketplace stores:

Development of the launch strategy and action plan

Go-live and optimization: store, product sheets

PPC strategy and creation of advertising campaigns

Implementation of reporting,